Cohort-based courses
Become an AI-Native Builder
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World-class Product Sense in Practice
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Become an AI Native Product Builder in 5 Weeks

Choosing the Right JTBD Framework for Growth, Product, and Experience

Build With Conviction: Run a Customer Discovery sprint with Claude

Quantitative JTBD Methods for Smarter Product & Experience Decisions

Product-Market Fit Without Guessing
AI-First UX & Service Design 101 & Certification- Design for LLM & Agents
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Become the PM Execs Fight to Keep: Solve Problems that Matter

Zero to Android App, no coding required

The Founder Optionality Sprint
Vibe Coding Academy | Ship Your First SaaS with Claude Code
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AI Product Management Certification by Product Faculty

1-day workshops
Advanced Product Taste
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Build to Elicit: AI Rapid Prototyping as a Discovery Skill

How to talk to Users: A hands-on workshop for founders and product teams

JTBD Switch Interviews: Discovering Why Customers Actually Buy

Validate your business Idea with vibe-coding in 14 days

AI Prototyping for Product Managers

Build & Ship Agent Skills for Your Product

AI for b2b Product Managers


How to Identify High-Impact AI Opportunities


From Prototype to Production: Mastering Spec-Driven AI Development using Claude

AI Judgment: The Skill That Decides Who Wins the AI Era


Product Fundamentals: What Still Works, What Doesn't, and What's Next

Practical Data & AI Skills for PMs

Build Day: Idea to Live Product in One Day

AI for Product Teams: Idea to Spec to Ship


Builder Bootcamp: Become an AI-native PM

Free Lightning Lessons
How Product Managers Can Build Adaptive AI Roadmaps
·Jul 8·30 minutes200 StudentsLive
Hussam AhmadProduct Fundamentals: Back to Basics in the Age of AI
·Jul 22·30 minutes123 StudentsLive
Danielle Tye | Founder, Activate EdgeHow Top PMs Align Strategy, OKRs, and Discovery
·Jul 9·45 minutes201 StudentsLive
Tim HerbigHow to Set Up Context So AI Writes Your Next PRD
·Jul 14·45 minutes70 StudentsLive
Illia ShapovalBuild Products Like a Forward Deployed Engineer
·30 minutes12,963 StudentsWatch
Vinoo GaneshCreate an AI Interview Analysis Pipeline
·Jul 8·30 minutes36 StudentsLive
John Whalen, PhDValidate Your Idea Live with v0
·30 minutes467 StudentsWatchMarc KrejciWrite a PRD With AI in 20 Minutes, Not 2 Days
·Jul 11·30 minutes26 StudentsLive
Aki Wijesundara and Manu JayawardanaBuild an AI Agent That Finds Your Competitors' Blind Spots
·Jul 9·60 minutes106 StudentsLive
Dheeraj SharmaValidate an Idea Before You Write Any Code
·Jul 14·30 minutes54 StudentsLive
Aki Wijesundara and Manu JayawardanaJTBD Quantified
·Jul 15·45 minutes63 StudentsLive
John Gusiff and Dominic RicchettiCodex Fundamentals: From Ideas to Execution
·Aug 1·60 minutes19 StudentsLive
Dominic NortonFind the "Why" Behind a Roadmap You Didn't Write
·Jul 15·45 minutes15 StudentsLive
Brennan CollinsUse Claude to run a Customer Discovery Sprint
·60 minutes230 StudentsWatch
Moiz KapadiaSynthetic Users for Product Discovery: What People Miss
·30 minutes7,305 StudentsWatch
Caitlin SullivanHow to Know What AI Products to Build
·60 minutes2,379 StudentsWatch
Hilary Gridley, Tal Raviv, and Aman KhanAI Prototyping with Claude Code for PMs
·60 minutes107 StudentsWatch
Ramli John and Jerome ValdezRapid Product Discovery with AI-Powered Interviews
·30 minutes1,735 StudentsWatch
John Whalen, PhDAutomate Your Product Research with Agentic AI
·60 minutes331 StudentsWatch
Eric ShumakeRun an AI-Powered Requirements Elicitation Session
·60 minutes1,167 StudentsWatch
Angela WickValidate Your Idea with Data Before You Build
·45 minutes250 StudentsWatch
Elena AvramenkoClaude Skills that turn interviews into Product
·60 minutes128 StudentsWatch
Moiz KapadiaWhy Your Product Sense Needs Judgment
·Aug 25·30 minutes3 StudentsLiveKrasi BozhinkovaAI-Powered Product Research
·30 minutes1,544 StudentsWatch
Nick BabichExperience Design using Behavioral Journey Mapping
·30 minutes774 StudentsWatch
John GusiffOpportunity Sizing in Claude Code
·60 minutes691 StudentsWatch
Sravya Madipalli, Hai Guan, and Shane ButlerBuild an AI Product Validation Playbook in 30 Minutes
·30 minutes389 StudentsWatch
Dr. Aki Wijesundara and Manu JayawardanaDesign a Public API Product from Scratch
·45 minutes382 StudentsWatch
Emmanuel ParaskakisLightning Problem-Solving for Product Teams
·120 minutes106 StudentsWatch
Carolina PollHow to create and use Synthetic Users in discovery
·45 minutes40 StudentsWatch
Valerio ZaniniClaude Skills to justify your roadmap
·60 minutes29 StudentsWatch
Moiz KapadiaHow To Validate Your AI Product Before You Build
·45 minutes26 StudentsWatch
Sol FarahmandHow to Ship Your First iOS App Without Writing Code
·Jul 12·45 minutes11 StudentsLive
Nina KolariConcepts to Copilots: How PMs Build Real Agentic AI Systems
·45 minutes6,381 StudentsWatch
Mahesh YadavUsing AI to Spot High Impact Product Growth Opportunities
·30 minutes1,313 StudentsWatch.jpg&w=1536&q=75)
Shyvee Shi and Abi AwomosuSpeed Up Concept Testing: Fast, Smart AI Analysis for PMs
·30 minutes1,274 StudentsWatch
John Whalen, PhDVibe Prototyping: Make It Real
·45 minutes466 StudentsWatch
Harold Dijkstra and Steve RuizCustomer interviews that work and why
·30 minutes457 StudentsWatch
Pete MauroFind your ideal customer and unique value prop
·30 minutes436 StudentsWatch
Michael MargolisDrive Customer Discovery with Strategic UX Research
·45 minutes411 StudentsWatch
Christine Perfetti and Jared M. SpoolLaunch a new $250,000 product
·60 minutes389 StudentsWatch
Andrew WarnerCrack AI Product Interviews: The 3-Part Playbook
·4 lessons251 StudentsWatch
Mahesh YadavProgress or Process? Two Lenses for Jobs to be Done
·60 minutes126 StudentsWatch
John Gusiff and Dominic RicchettiDesign AI-Powered EdTech: Learning Science Foundations
·30 minutes122 StudentsWatch
Ilkem Kayican DipcinWhat to Build and Why: The Only Skill That Survives AI
·45 minutes114 StudentsWatch
Simon Hilton and Jacalin DingHow to Create Content-Informed Personas for Better UX
·30 minutes61 StudentsWatch
Theresa PutkeyJTBD in the Wild: Discovering Demand and Opportunity
·Aug 12·45 minutes10 StudentsLive
John Gusiff and Colin DuffCustomer Discovery Office Hours: Ask Me Anything
·30 minutes8 StudentsWatch
Moiz KapadiaReframe a Feature Request in 3 Moves
·Jul 8·45 minutes5 StudentsLive
Brennan CollinsGet Synthetic Feedback You Can Trust
·Jul 15·30 minutes3 StudentsLive
John Whalen, PhD5 ways to use AI in product discovery
·30 minutes1,649 StudentsWatch
Steve CheshireThe AI Research Toolkit You Need in 2026
·30 minutes1,527 StudentsWatch
John Whalen, PhDDemo: AI Prompts for PMs – 3 Ways to Accelerate Research
·30 minutes1,047 StudentsWatch
John Whalen, PhDDiscovering Where AI Functionality Adds Product Value Today
·90 minutes711 StudentsWatch
Jared SpoolHow to Identify High‑Impact AI Opportunities
·30 minutes602 StudentsWatch
Hussam Ahmad and Dalibor JovicCreating New Ideas from Diverse Insights & Inspirations
·30 minutes587 StudentsWatch
Kevin BethuneUncovering Customer Willingness-to-Pay
·30 minutes492 StudentsWatchMerci GraceRapid Product Discovery with AI-Powered Interviews
·30 minutes375 StudentsWatch
John Whalen, PhDHandling Sales Feature Requests for B2B Product Managers
·30 minutes319 StudentsWatch
Jason Knight and Saeed KhanDemo: Test Product Ideas Instantly with Synthetic Users
·30 minutes305 StudentsWatch
John Whalen, PhDCash Flow Reality: How to Design What Ships
·45 minutes284 StudentsWatch
David Wang and Jacalin DingBuilding Better Products: Improve Delivery & Productivity
·45 minutes282 StudentsWatch
Drew BarontiniHow Design Sprints Solve Biggest Product Manager Challenges
·30 minutes265 StudentsWatch
John VetanJTBD in the Wild: Discovering Demand and Opportunity
·60 minutes199 StudentsWatch
John Gusiff and Colin DuffStoryboard your Product Journey with AI
·30 minutes193 StudentsWatch
Amy Jo Kim, Ph.D.Brainstorm Features & Write User Stories 10x Faster with AI
·30 minutes186 StudentsWatch
Mustafa KapadiaThe Easiest Way to Prototype an API
·45 minutes181 StudentsWatch
Emmanuel ParaskakisDrive Product Innovation With a Human-Centered Vision
·45 minutes178 StudentsWatch
Christine Perfetti and Jared M. SpoolValidate & Size AI Product Bets
·30 minutes168 StudentsWatch
Prachie BanthiaThe Behavioral Design Strategy Canvas
·45 minutes160 StudentsWatch
John GusiffFrom 20 Ideas to 2 Bets in 30 Minutes For Product Managers
·30 minutes153 StudentsWatch
Adam ThomasAn Introduction to Advanced Quantitative JTBD Research
·45 minutes152 StudentsWatch
John Gusiff and Dominic RicchettiTop 3 JTBD Frameworks — Choosing the Right One?
·45 minutes150 StudentsWatch
John GusiffThe Behavior Strategy Canvas (Make It Toolkit)
·45 minutes142 StudentsWatch
John GusiffBridge User-Buyer Tension: Interviews, Journey Maps, KPIs
·45 minutes141 StudentsWatch
Brennan CollinsVibe Code and Prototype 10x Faster for PMs with AI
·60 minutes140 StudentsWatch
Anil Jaising and Bernie MaloneyCustomer Discovery with an Interrogator’s Edge
·45 minutes129 StudentsWatch
John GusiffUse Claude to run a Customer Discovery Sprint
·60 minutes110 StudentsWatch
Moiz KapadiaThe AI Research Toolkit You Need in 2026
·30 minutes109 StudentsWatch
John Whalen, PhDAI Review Mining: Turn Customer Feedback into Strategy Gold
·30 minutes88 StudentsWatch
Michael HirschAI and Excellent Research for Conversion, Retention, & PMF
·60 minutes88 StudentsWatch
Debbie LevittProduct Discovery from months to days with AI agents
·30 minutes81 StudentsWatch
Iustin IftimeDe-Risk Your Launch with AI Powered Customer Discovery
·60 minutes75 StudentsWatch
Moiz KapadiaGet Answers In Hours With AI-Powered Customer Interviews
·30 minutes74 StudentsWatch
John Whalen, PhDHow to define consumer problems in a logical/intuitive way
·30 minutes71 StudentsWatch
Viveck P KumarHow to build a validation pipeline for your product/strategy
·30 minutes67 StudentsWatch
NameAI-Powered Discovery for Solo and Small Teams
·30 minutes63 StudentsWatch
Alina BezchotnikovaDiagnosing Onboarding: Psychological Shifts and Causal Chain
·60 minutes63 StudentsWatch
John Gusiff and Krzysztof CzubakHow to Turn AI Prototypes into Validated Products
·30 minutes60 StudentsWatchMarc KrejciSegmenting Demand by Desired Progress (Apple iPhone)
·45 minutes59 StudentsWatch
John GusiffHow to Spot Non-obvious Insights
·60 minutes59 StudentsWatch
Saurabh GuptaHow To Test Desirability With AI Prototypes, Fast
·30 minutes49 StudentsWatch
Jonathan WaddinghamHow to create and use Synthetic Users in discovery
·45 minutes46 StudentsWatch
Valerio ZaniniAvoid AI Feature Factory with Product Journey Maps
·30 minutes44 StudentsWatch
Valerio ZaniniStop Guessing. Ship the right product with Claude Skills
·60 minutes43 StudentsWatch
Moiz KapadiaAI-Native PMs: Product-Market-Fit in 2026
·30 minutes39 StudentsWatch
Jiri KobelkaStay Strategic: What to Say When a VP Hijacks Your Sprint
·30 minutes38 StudentsWatch
Brennan CollinsHow to create and use Synthetic Users in discovery
·45 minutes35 StudentsWatch
Valerio ZaniniHow to create and use Synthetic Users in discovery
·30 minutes32 StudentsWatch
Valerio ZaniniTest Your Startup Idea Before You Build
·30 minutes21 StudentsWatch
Ankur ShrivastavaAI-Powered Discovery for Solo and Small Teams
·30 minutes20 StudentsWatch
Alina BezchotnikovaThe 5V™ Framework for Venture Building
·30 minutes13 StudentsWatch
Dipesh SavaniHow to create and use Synthetic Users in discovery
·30 minutes5 StudentsWatch
Valerio ZaniniAvoid AI Feature Factory with Product Journey Maps
·30 minutes3 StudentsWatch
Valerio ZaniniAvoid AI Feature Factory with Product Journey Maps
·30 minutes3 StudentsWatch
Valerio Zanini