Cohort-based courses
World-class Product Sense in Practice
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AI Product Management Certification by Product Faculty

Become an AI-Native Builder
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Become an AI Native Product Builder in 5 Weeks

Choosing the Right JTBD Framework for Growth, Product, and Experience

Build With Conviction: Run a Customer Discovery sprint with Claude

Quantitative JTBD Methods for Smarter Product & Experience Decisions

AI-First UX & Service Design 101 & Certification- Design for LLM & Agents
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Become the PM Execs Fight to Keep: Solve Problems that Matter

Signal to Strategy: From Customer Truth to Product Direction with AI


How to Build and Execute a Winning Product Strategy

Claude Code for Product Managers
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Vibe Coding Academy | Ship Your First SaaS with Claude Code
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1-day workshops
Advanced Product Taste
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Build to Elicit: AI Rapid Prototyping as a Discovery Skill

JTBD Switch Interviews: Discovering Why Customers Actually Buy

Build & Ship Agent Skills for Your Product

How to Identify High-Impact AI Opportunities


How to talk to Users: A hands-on workshop for founders and product teams

AI Judgment: The Skill That Decides Who Wins the AI Era


Product Fundamentals: What Still Works, What Doesn't, and What's Next

Practical Data & AI Skills for PMs

AI for Product Teams: Idea to Spec to Ship


Builder Bootcamp: Become an AI-native PM

Free Lightning Lessons
Product Fundamentals: Back to Basics in the Age of AI
·30 minutes1,028 StudentsWatch
Danielle Tye | Founder, Activate EdgeJudgment Over Tools: What to Build When AI Builds It
·45 minutes103 StudentsWatch
Amir Feizpour and Ben YoskovitzAI Product Thinking: Build What Matters Before Speed Wins
·Aug 25·30 minutes151 StudentsLiveKrasi BozhinkovaWhere Do AI-Ready APIs Come From?
·45 minutes151 StudentsWatch
Emmanuel Paraskakis and Mike AmundsenIntroduction to AI-Driven Lean Startup
·Aug 25·45 minutes38 StudentsLive
Illai GescheitBuild Products Like a Forward Deployed Engineer
·30 minutes13,038 StudentsWatch
Vinoo GaneshPeople Discovery: Build Happy High-Performing Product Teams
·Jul 30·60 minutes138 StudentsLive
Sascha BrossmannRun an AI-Powered Requirements Elicitation Session
·60 minutes1,205 StudentsWatch
Angela WickHow Top PMs Align Strategy, OKRs, and Discovery
·45 minutes240 StudentsWatch
Tim HerbigSynthetic Users for Product Discovery: What People Miss
·30 minutes7,325 StudentsWatch
Caitlin SullivanHow to Know What AI Products to Build
·60 minutes2,400 StudentsWatch
Hilary Gridley, Tal Raviv, and Aman KhanBuild an AI Agent That Finds Your Competitors' Blind Spots
·60 minutes182 StudentsWatch
Dheeraj SharmaJTBD Quantified
·45 minutes157 StudentsWatch
John Gusiff and Dominic RicchettiThe AI Research Toolkit You Need in 2026
·30 minutes115 StudentsWatch
John Whalen, PhDExperience Design using Behavioral Journey Mapping
·30 minutes780 StudentsWatch
John GusiffBrainstorm Features & Write User Stories 10x Faster with AI
·30 minutes188 StudentsWatch
Mustafa KapadiaThe Easiest Way to Prototype an API
·45 minutes183 StudentsWatch
Emmanuel ParaskakisHow to Set Up Context So AI Writes Your Next PRD
·45 minutes157 StudentsWatch
Illia ShapovalCreate an AI Interview Analysis Pipeline
·30 minutes76 StudentsWatch
John Whalen, PhDFind the "Why" Behind a Roadmap You Didn't Write
·45 minutes41 StudentsWatch
Brennan CollinsConcepts to Copilots: How PMs Build Real Agentic AI Systems
·45 minutes6,383 StudentsWatch
Mahesh YadavRapid Product Discovery with AI-Powered Interviews
·30 minutes1,740 StudentsWatch
John Whalen, PhDAI-Powered Product Research
·30 minutes1,551 StudentsWatch
Nick BabichThe AI Research Toolkit You Need in 2026
·30 minutes1,530 StudentsWatch
John Whalen, PhDHow to Identify High‑Impact AI Opportunities
·30 minutes604 StudentsWatch
Hussam Ahmad and Dalibor JovicDesign a Public API Product from Scratch
·45 minutes384 StudentsWatch
Emmanuel ParaskakisDemo: Test Product Ideas Instantly with Synthetic Users
·30 minutes306 StudentsWatch
John Whalen, PhDCash Flow Reality: How to Design What Ships
·45 minutes285 StudentsWatch
David Wang and Jacalin DingCrack AI Product Interviews: The 3-Part Playbook
·4 lessons252 StudentsWatch
Mahesh YadavAn Introduction to Advanced Quantitative JTBD Research
·45 minutes155 StudentsWatch
John Gusiff and Dominic RicchettiVibe Code and Prototype 10x Faster for PMs with AI
·60 minutes142 StudentsWatch
Anil Jaising and Bernie MaloneyClaude Skills that turn interviews into Product
·60 minutes130 StudentsWatch
Moiz KapadiaDesign AI-Powered EdTech: Learning Science Foundations
·30 minutes124 StudentsWatch
Ilkem Kayican DipcinValidate an Idea Before You Write Any Code
·30 minutes82 StudentsWatch
Aki Wijesundara and Manu JayawardanaGet Answers In Hours With AI-Powered Customer Interviews
·30 minutes76 StudentsWatch
John Whalen, PhDHow to Spot Non-obvious Insights
·60 minutes61 StudentsWatch
Saurabh GuptaWrite a PRD With AI in 20 Minutes, Not 2 Days
·30 minutes54 StudentsWatch
Aki Wijesundara and Manu JayawardanaAvoid AI Feature Factory with Product Journey Maps
·30 minutes46 StudentsWatch
Valerio ZaniniHow to create and use Synthetic Users in discovery
·45 minutes41 StudentsWatch
Valerio ZaniniReframe a Feature Request in 3 Moves
·45 minutes18 StudentsWatch
Brennan CollinsDeveloping Customer Sense as an AI-native Builder
·Jul 29·45 minutes2 StudentsLive
Gayathri Keerthana (GK) Shanmuga Sundaram5 ways to use AI in product discovery
·30 minutes1,651 StudentsWatch
Steve CheshireUsing AI to Spot High Impact Product Growth Opportunities
·30 minutes1,314 StudentsWatch.jpg&w=1536&q=75)
Shyvee Shi and Abi AwomosuSpeed Up Concept Testing: Fast, Smart AI Analysis for PMs
·30 minutes1,275 StudentsWatch
John Whalen, PhDDemo: AI Prompts for PMs – 3 Ways to Accelerate Research
·30 minutes1,047 StudentsWatch
John Whalen, PhDDiscovering Where AI Functionality Adds Product Value Today
·90 minutes711 StudentsWatch
Jared SpoolOpportunity Sizing in Claude Code
·60 minutes691 StudentsWatch
Sravya Madipalli, Hai Guan, and Shane ButlerCreating New Ideas from Diverse Insights & Inspirations
·30 minutes588 StudentsWatch
Kevin BethuneUncovering Customer Willingness-to-Pay
·30 minutes492 StudentsWatchMerci GraceValidate Your Idea Live with v0
·30 minutes471 StudentsWatchMarc KrejciVibe Prototyping: Make It Real
·45 minutes466 StudentsWatch
Harold Dijkstra and Steve RuizCustomer interviews that work and why
·30 minutes458 StudentsWatch
Pete MauroFind your ideal customer and unique value prop
·30 minutes438 StudentsWatch
Michael MargolisDrive Customer Discovery with Strategic UX Research
·45 minutes411 StudentsWatch
Christine Perfetti and Jared M. SpoolBuild an AI Product Validation Playbook in 30 Minutes
·30 minutes391 StudentsWatch
Dr. Aki Wijesundara and Manu JayawardanaRapid Product Discovery with AI-Powered Interviews
·30 minutes377 StudentsWatch
John Whalen, PhDAutomate Your Product Research with Agentic AI
·60 minutes331 StudentsWatch
Eric ShumakeHandling Sales Feature Requests for B2B Product Managers
·30 minutes319 StudentsWatch
Jason Knight and Saeed KhanBuilding Better Products: Improve Delivery & Productivity
·45 minutes282 StudentsWatch
Drew BarontiniHow Design Sprints Solve Biggest Product Manager Challenges
·30 minutes265 StudentsWatch
John VetanValidate Your Idea with Data Before You Build
·45 minutes250 StudentsWatch
Elena AvramenkoUse Claude to run a Customer Discovery Sprint
·60 minutes231 StudentsWatch
Moiz KapadiaHow Product Managers Can Build Adaptive AI Roadmaps
·30 minutes228 StudentsWatch
Hussam AhmadJTBD in the Wild: Discovering Demand and Opportunity
·60 minutes199 StudentsWatch
John Gusiff and Colin DuffStoryboard your Product Journey with AI
·30 minutes194 StudentsWatch
Amy Jo Kim, Ph.D.Drive Product Innovation With a Human-Centered Vision
·45 minutes178 StudentsWatch
Christine Perfetti and Jared M. SpoolValidate & Size AI Product Bets
·30 minutes168 StudentsWatch
Prachie BanthiaFrom 20 Ideas to 2 Bets in 30 Minutes For Product Managers
·30 minutes153 StudentsWatch
Adam ThomasTop 3 JTBD Frameworks — Choosing the Right One?
·45 minutes150 StudentsWatch
John GusiffThe Behavior Strategy Canvas (Make It Toolkit)
·45 minutes144 StudentsWatch
John GusiffBridge User-Buyer Tension: Interviews, Journey Maps, KPIs
·45 minutes142 StudentsWatch
Brennan CollinsCustomer Discovery with an Interrogator’s Edge
·45 minutes129 StudentsWatch
John GusiffProgress or Process? Two Lenses for Jobs to be Done
·60 minutes127 StudentsWatch
John Gusiff and Dominic RicchettiWhat to Build and Why: The Only Skill That Survives AI
·45 minutes116 StudentsWatch
Simon Hilton and Jacalin DingUse Claude to run a Customer Discovery Sprint
·60 minutes110 StudentsWatch
Moiz KapadiaAI Prototyping with Claude Code for PMs
·60 minutes108 StudentsWatch
Ramli John and Jerome ValdezLightning Problem-Solving for Product Teams
·120 minutes106 StudentsWatch
Carolina PollAI Review Mining: Turn Customer Feedback into Strategy Gold
·30 minutes88 StudentsWatch
Michael HirschAI and Excellent Research for Conversion, Retention, & PMF
·60 minutes88 StudentsWatch
Debbie LevittProduct Discovery from months to days with AI agents
·30 minutes83 StudentsWatch
Iustin IftimeDe-Risk Your Launch with AI Powered Customer Discovery
·60 minutes76 StudentsWatch
Moiz KapadiaHow to define consumer problems in a logical/intuitive way
·30 minutes71 StudentsWatch
Viveck P KumarHow to build a validation pipeline for your product/strategy
·30 minutes67 StudentsWatch
NameDiagnosing Onboarding: Psychological Shifts and Causal Chain
·60 minutes64 StudentsWatch
John Gusiff and Krzysztof CzubakJTBD in the Wild: Discovering Demand and Opportunity
·Aug 12·45 minutes64 StudentsLive
John Gusiff and Colin DuffHow to Create Content-Informed Personas for Better UX
·30 minutes63 StudentsWatch
Theresa PutkeyAI-Powered Discovery for Solo and Small Teams
·30 minutes63 StudentsWatch
Alina BezchotnikovaHow to Turn AI Prototypes into Validated Products
·30 minutes60 StudentsWatchMarc KrejciSegmenting Demand by Desired Progress (Apple iPhone)
·45 minutes59 StudentsWatch
John GusiffHow To Test Desirability With AI Prototypes, Fast
·30 minutes50 StudentsWatch
Jonathan WaddinghamHow to create and use Synthetic Users in discovery
·45 minutes46 StudentsWatch
Valerio ZaniniStop Guessing. Ship the right product with Claude Skills
·60 minutes43 StudentsWatch
Moiz KapadiaAI-Native PMs: Product-Market-Fit in 2026
·30 minutes39 StudentsWatch
Jiri KobelkaStay Strategic: What to Say When a VP Hijacks Your Sprint
·30 minutes38 StudentsWatch
Brennan CollinsHow to create and use Synthetic Users in discovery
·45 minutes36 StudentsWatch
Valerio ZaniniHow to create and use Synthetic Users in discovery
·30 minutes32 StudentsWatch
Valerio ZaniniClaude Skills to justify your roadmap
·60 minutes29 StudentsWatch
Moiz KapadiaHow To Validate Your AI Product Before You Build
·45 minutes27 StudentsWatch
Sol FarahmandAI-Powered Discovery for Solo and Small Teams
·30 minutes20 StudentsWatch
Alina BezchotnikovaThe 5V™ Framework for Venture Building
·30 minutes13 StudentsWatch
Dipesh SavaniCustomer Discovery Office Hours: Ask Me Anything
·30 minutes8 StudentsWatch
Moiz KapadiaHow to create and use Synthetic Users in discovery
·30 minutes5 StudentsWatch
Valerio ZaniniAvoid AI Feature Factory with Product Journey Maps
·30 minutes3 StudentsWatch
Valerio ZaniniAvoid AI Feature Factory with Product Journey Maps
·30 minutes3 StudentsWatch
Valerio ZaniniProduct Lens LIVE Aug 2026 · 10 Stories, 10 Judgment Calls
·Aug 19·30 minutesLive
Rocky SharmaProduct Lens LIVE Sept 2026 · 10 Stories, 10 Judgment Calls
·Sep 16·30 minutesLive
Rocky Sharma