Cohort-based courses
Guided programs to get real results.
Choosing the Right JTBD Framework for Growth, Product, and Experience
4.9
·2 weeks·Jun 9 – Jun 23
JOHN GUSIFFManaging Partner - Customer Centric LLC
Quantitative JTBD Methods for Smarter Product & Experience Decisions
3 weeks·Jun 30 – Jul 23

JOHN GUSIFF Managing Partner - Customer Centric LLC
DOMINIC RICCHETTI Insights Architect, Consultant CX/UX/MR
UX Strategy for Devising AI-Driven Products
4.8
·4 weeks·Jun 2 – Jun 26Jaime LevySr. UX Strategist | Author | X-Professor
Free Lightning Lessons
Interactive sessions to explore new topics.
A Case Study: JTBD as Progress -> JTBD as Process
·May 27·1 hour83 StudentsLive
John Gusiff and Dominic RicchettiRapid Product Discovery with AI-Powered Interviews
·30 mins1,721 StudentsWatch
John Whalen, PhDAI-Powered Product Research
·30 mins1,530 StudentsWatch
Nick BabichWhat to Build and Why: The Only Skill That Survives AI
·45 mins104 StudentsWatch
Simon Hilton and Jacalin DingExperience Design using Behavioral Journey Mapping
·30 mins763 StudentsWatch
John GusiffCreating New Ideas from Diverse Insights & Inspirations
·30 mins583 StudentsWatch
Kevin BethuneFind your ideal customer and unique value prop
·30 mins434 StudentsWatch
Michael MargolisDesign a Public API Product from Scratch
·45 mins378 StudentsWatch
Emmanuel ParaskakisRapid Product Discovery with AI-Powered Interviews
·30 mins372 StudentsWatch
John Whalen, PhDSpeed Up Concept Testing: Fast, Smart AI Analysis for PMs
·30 mins1,272 StudentsWatch
John Whalen, PhDDiscovering Where AI Functionality Adds Product Value Today
·1 hour 30 mins703 StudentsWatch
Jared SpoolThe Behavioral Design Strategy Canvas
·45 mins155 StudentsWatch
John GusiffThe Behavior Strategy Canvas (Make It Toolkit)
·45 mins136 StudentsWatch
John GusiffLightning Problem-Solving for Product Teams
·2 hours103 StudentsWatch
Carolina PollGet Answers In Hours With AI-Powered Customer Interviews
·30 mins71 StudentsWatch
John Whalen, PhDDiagnosing Onboarding: Psychological Shifts and Causal Chain
·1 hour61 StudentsWatch
John Gusiff and Krzysztof CzubakHow to Create Content-Informed Personas for Better UX
·30 mins59 StudentsWatch
Theresa PutkeyHow to Spot Non-obvious Insights
·1 hour49 StudentsWatch
Saurabh Gupta