Cohort-based courses
Claude Code for Customer Insights

AI for Customer Research: Deliver Trusted Insights at Scale
Agentic AI for Research: Build Custom Workflows & Synthetic Users

AI-First UX & Service Design 101 & Certification- Design for LLM & Agents
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Journey Mapping- Deep Dive Lab
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Designing Trustworthy AI Experiences

Product Marketing Black Belt - Mastery

JTBD Customer Discovery Interviews

Choosing the Right JTBD Framework for Growth, Product, and Experience

Build With Conviction: Run a Customer Discovery sprint with Claude

Quantitative JTBD Methods for Smarter Product & Experience Decisions

AI Discipline | Analyser des entretiens utilisateurs avec l'IA


1-day workshops
Build to Elicit: AI Rapid Prototyping as a Discovery Skill

JTBD Switch Interviews: Discovering Why Customers Actually Buy

How to talk to Users: A hands-on workshop for founders and product teams

AI for Product Teams: Idea to Spec to Ship


Free Lightning Lessons
Stop Letting Your LLM "Find the Issues" In Your Data
·45 minutes1,603 StudentsWatch
Shreya Shankar and Hamel HusainPeople Discovery: Build Happy High-Performing Product Teams
·Jul 30·60 minutes82 StudentsLive
Sascha BrossmannTurn User Messages into AI Assistant Flows
·60 minutes221 StudentsWatch
Dr. Carmen MartinezTaking Accessibility wider with End-to-End Journeys
·Aug 6·30 minutes76 StudentsLive
Frank Spillers UX Inner CircleBuild with Claude & Lovable: Voice of the Customer dashboard
·Jul 29·45 minutes63 StudentsLive
Rona RuthenCreate an AI Interview Analysis Pipeline
·30 minutes73 StudentsWatch
John Whalen, PhDThe AI Research Skills You Need for 2027
·30 minutes110 StudentsWatch
John Whalen, PhDJourney Mapping as a Strategic Superpower
·30 minutes51 StudentsWatch
Frank SpillersMap a User Journey in One AI Session
·Jul 15·30 minutes78 StudentsLive
Aki Wijesundara and Manu JayawardanaSynthetic Users for Product Discovery: What People Miss
·30 minutes7,316 StudentsWatch
Caitlin SullivanClaude Code for User Insights: What Agents Can Do
·30 minutes978 StudentsWatch
Caitlin SullivanAI-Powered Product Research
·30 minutes1,550 StudentsWatch
Nick BabichWhat AI Sees in Your Customer Reviews (That You're Missing)
·45 minutes233 StudentsWatch
Abi AwomosuCreate AI Personas and Focus Groups that Drive Revenue
·45 minutes1,754 StudentsWatch
Abi AwomosuRapid Product Discovery with AI-Powered Interviews
·30 minutes1,738 StudentsWatch
John Whalen, PhDBuild Research That Actually Lands (with Claude Artifacts)
·45 minutes367 StudentsWatch
Abi AwomosuHands on with Synthetic Users: Customer Research's Future
·30 minutes416 StudentsWatch
John Whalen, PhDRapid Product Discovery with AI-Powered Interviews
·30 minutes377 StudentsWatch
John Whalen, PhDLive Demo: Master LLM Prompting for Customer Research
·30 minutes353 StudentsWatch
John Whalen, PhDProduct Management Fundamentals
·3 lessons4 StudentsWatch
Caitlin SullivanThe AI Research Toolkit You Need in 2026
·30 minutes1,528 StudentsWatch
John Whalen, PhDSpeed Up Concept Testing: Fast, Smart AI Analysis for PMs
·30 minutes1,275 StudentsWatch
John Whalen, PhDThe Art of Unbiased User Interviews
·30 minutes1,173 StudentsWatch
Elizabeth Creighton, PhDSave time and money by avoiding common research mistakes
·30 minutes874 StudentsWatch
Laura KleinBeyond Prompting: Agentic AI for Customer Research
·30 minutes654 StudentsWatch
John Whalen, PhDThe Four Essential AI Skills for Customer Research in 2025
·30 minutes622 StudentsWatch
John Whalen, PhDBetter Data, Faster: Transform Your Customer Surveys
·30 minutes540 StudentsWatch
Elizabeth Creighton, PhDCustomer interviews that work and why
·30 minutes458 StudentsWatch
Pete MauroRun AI Interviews That Reveal What Customers Really Want
·45 minutes458 StudentsWatch
Abi Awomosu and Eric LiDemo: Analyzing Customer Interviews in Minutes with AI
·30 minutes438 StudentsWatch
John WhalenWhat Stakeholders Really Want (And How to Find Out)
·30 minutes427 StudentsWatch
Amanda Gelb and Anna AvrekhCreating AI-Powered Customer Personas and Focus Groups
·45 minutes397 StudentsWatch
Abi AwomosuFrom insights to action: drive impact as a UX researcher
·30 minutes344 StudentsWatch
Ruby PryorHow to Use Synthetic Users in Research and Design
·30 minutes240 StudentsWatch
John Whalen, PhDUse Claude to run a Customer Discovery Sprint
·60 minutes231 StudentsWatch
Moiz KapadiaResearch Audiences Who Ignore Surveys (with AI)
·45 minutes142 StudentsWatch
Abi AwomosuBeyond Prompting: Agentic AI for Customer Research
·30 minutes139 StudentsWatch
John Whalen, PhDProgress or Process? Two Lenses for Jobs to be Done
·60 minutes127 StudentsWatch
John Gusiff and Dominic RicchettiThe AI Research Toolkit You Need in 2026
·30 minutes110 StudentsWatch
John Whalen, PhDHow to Use an AI Interviewer to Conduct Market Research
·30 minutes90 StudentsWatch
Dino Myers-Lamptey and Lee HenshawDe-Risk Your Launch with AI Powered Customer Discovery
·60 minutes76 StudentsWatch
Moiz KapadiaGet Answers In Hours With AI-Powered Customer Interviews
·30 minutes75 StudentsWatch
John Whalen, PhDLeverage User Journeys to Identify Content Needs and Gaps
·30 minutes73 StudentsWatch
Theresa PutkeyHow to Create Content-Informed Personas for Better UX
·30 minutes62 StudentsWatch
Theresa PutkeySynthetic Users & Experts: Your 2026 Research Edge
·30 minutes60 StudentsWatch
John Whalen, PhDHow to Spot Non-obvious Insights
·60 minutes60 StudentsWatch
Saurabh GuptaHow to create and use Synthetic Users in discovery
·45 minutes36 StudentsWatch
Valerio ZaniniFrom insights to action: drive impact as a UX researcher
·30 minutes970 StudentsWatch
Ruby PryorBuild Your Own AI-Powered Reddit Intelligence Tool
·45 minutes902 StudentsWatch
Britney MullerAI-Powered User Research for Product Managers
·30 minutes717 StudentsWatch
Ana GubinBuild Your Own AI-Powered Reddit Intelligence Tool [Updated]
·45 minutes685 StudentsWatch
Britney MullerDemo: Analyzing Customer Interviews in Minutes with AI
·30 minutes540 StudentsWatch
John Whalen, PhDBeyond Prompting: Agentic AI for Customer Research
·30 minutes464 StudentsWatch
John Whalen, PhDDrive Customer Discovery with Strategic UX Research
·45 minutes411 StudentsWatch
Christine Perfetti and Jared M. SpoolBuild AI-Powered Customer Segments (That Scale)
·30 minutes408 StudentsWatch
Shaw TalebiDemo: Analyzing Customer Interviews in Minutes with AI
·30 minutes404 StudentsWatch
Adrien Wald and John Whalen, PhDThe Four Essential AI Skills for Customer Research in 2025
·30 minutes376 StudentsWatch
John Whalen, PhDSynthetic Users & Experts: Your 2026 Research Edge
·30 minutes372 StudentsWatch
John Whalen, PhDDemo: Analyzing Customer Interviews in Minutes with AI
·30 minutes352 StudentsWatch
John Whalen, PhDUncover Hidden Growth Signals in App Reviews with AI
·30 minutes327 StudentsWatch
Mustafa KapadiaHands on with Synthetic Users: Customer Research's Future
·30 minutes324 StudentsWatch
John Whalen, PhDMaster AI Prompting for Customer Research
·30 minutes321 StudentsWatch
John Whalen, PhDSynthesize User Feedback With AI
·30 minutes320 StudentsWatch
Mustafa KapadiaDemo: Test Product Ideas Instantly with Synthetic Users
·30 minutes305 StudentsWatch
John Whalen, PhDThe Four Essential AI Skills for Customer Research in 2025
·30 minutes287 StudentsWatch
John Whalen, PhDNext Gen PMs: Analyzing User Feedback with AI
·30 minutes267 StudentsWatch
Mustafa KapadiaValidate Your Idea with Data Before You Build
·45 minutes250 StudentsWatch
Elena AvramenkoHands on with Synthetic Users: Customer Research's Future
·30 minutes245 StudentsWatch
John Whalen, PhDEssential AI Skills for Customer Research in 2025
·30 minutes235 StudentsWatch
John Whalen, PhDThe AI Research Toolkit You Need in 2026
·30 minutes235 StudentsWatch
John Whalen, PhDNeed a Research Expert? When to Go Pro and When to DIY
·60 minutes230 StudentsWatch
Carol Rossi, Jenny Wanger, and Lija HoganHow to Cultivate Empathy at Scale
·30 minutes197 StudentsWatch
Meghan WenzelLearn Healthcare UX - Lightning Lesson
·30 minutes196 StudentsWatch
Eric ShumakeHands on with Synthetic Users: Customer Research's Future
·30 minutes196 StudentsWatch
John Whalen, PhDGet Answers In Hours With AI-Powered Customer Interviews
·30 minutes194 StudentsWatch
John Whalen, PhDHands on with Synthetic Users: Customer Research's Future
·30 minutes182 StudentsWatch
John Whalen, PhDHow to Leverage AI Moderation & Analysis for Interviews
·30 minutes179 StudentsWatch
John Whalen, PhDSpeedy recruiting for customer research
·30 minutes179 StudentsWatch
Elizabeth Creighton, PhDGet Answers In Hours With AI-Powered Customer Interviews
·30 minutes175 StudentsWatch
John Whalen, PhDAn Introduction to Advanced Quantitative JTBD Research
·45 minutes152 StudentsWatch
John Gusiff and Dominic RicchettiCustomer Discovery with an Interrogator’s Edge
·45 minutes129 StudentsWatch
John GusiffBeyond Prompting: Agentic AI for Customer Research
·30 minutes115 StudentsWatch
John Whalen, PhDLive Demo: Master LLM Prompting for Customer Research
·30 minutes92 StudentsWatch
John Whalen, PhDAI and Excellent Research for Conversion, Retention, & PMF
·60 minutes88 StudentsWatch
Debbie LevittHands on with Synthetic Users: Customer Research's Future
·30 minutes87 StudentsWatch
John Whalen, PhDLive Demo: Master LLM Prompting for Customer Research
·30 minutes87 StudentsWatch
John Whalen, PhDHow to Turn AI Prototypes into Validated Products
·30 minutes60 StudentsWatchMarc KrejciHow to create and use Synthetic Users in discovery
·45 minutes46 StudentsWatch
Valerio ZaniniYour Customers Are Lying To You (and PMs don't know it)
·60 minutes40 StudentsWatch
Moiz KapadiaHow to create and use Synthetic Users in discovery
·45 minutes40 StudentsWatch
Valerio ZaniniAI-Native PMs: Product-Market-Fit in 2026
·30 minutes39 StudentsWatch
Jiri KobelkaHow to create and use Synthetic Users in discovery
·30 minutes32 StudentsWatch
Valerio ZaniniCustomer Discovery Office Hours: Ask Me Anything
·30 minutes8 StudentsWatch
Moiz KapadiaHow to create and use Synthetic Users in discovery
·30 minutes6 StudentsWatch
Valerio ZaniniHow to create and use Synthetic Users in discovery
·30 minutes5 StudentsWatch
Valerio Zanini