Product Design Leader | Zillow, Meta
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Most designers step into leadership the same way. They were great at the craft, so someone promoted them. What didn't come with that moment was a roadmap, a framework for feedback, or guidance on how to stop being the best designer in the room and start being the leader the room needs.
The best design leaders today aren't the ones who stepped away from the work. They're the ones who stayed close to it. Inspecting details. Having a point of view. Setting a vision the team can build toward. Hands-on leadership isn't a liability in design. It's what produces great work.
But leading the work is only part of it. The leaders who drive the strongest outcomes also shape the culture around it. Teams where feedback flows freely and people feel safe enough to do their best work don't happen by accident. Instead it's created with intention and care.
These are the paths this course will set out to explore.
Lead your team with confidence, raise the bar on design quality, and earn your seat at the table as a strategic design leader.
Build a personal leadership manifesto grounded in your values and principles
Make the mindset shift from great designer to effective design leader
Apply coaching frameworks to develop ICs and managers at every level
Create the conditions for psychological safety, trust, and high performance
Build quality rituals and rubrics your team can own and operate independently
Balance creative vision with the pace and constraints of real product work
Make the case for design in business terms that earn executive alignment
Build a stakeholder influence plan that strengthens cross-functional partnerships
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Design leader at Meta and Zillow. Teaching what I learned the hard way.


The Curious Senior Designer
You're great at the craft. Now you're wondering if people leadership is the next chapter.
The Newly Placed Manager
You're in the role but still finding your way. You're leading on instinct and ready for a real framework.
The Experienced Manager
You've been leading for a while. You're effective, but you know there's another level to reach.
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Live sessions
Learn directly from Amanda George in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
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Live sessions
6 hrs / week
Projects
3 hrs / week
Async content
1 hr / week
Maven for Teams
Reimbursement
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