Write Cold Outreach That Gets Replies

Manu Jayawardana

Exited AI Founder | Co-Founder, Snapdrum

Aki Wijesundara

AI Founder | Google AI Accelerator Alum

Your Cold Emails Are Being Ignored. Here's Why.

The exact system for writing emails, LinkedIn messages, and DMs that strangers actually respond to. 1 live day. Real messages you leave ready to send.

5,000+ professionals trained | Alumni from Google, Meta, and OpenAI | One-day live intensive

You've sent the email. Hit send. Got nothing. Your message, dead on arrival. You're not bad at cold outreach, your outreach is.

In one day, you'll learn how to write outreach that gets replies:

  • Subject lines that get opened, not archived

  • The three-part structure (hook → bridge → ask) across email, LinkedIn, and DMs

  • How to write for executives, investors, partners, and hiring managers

  • The follow-up sequence that doubles your reply rate

  • LinkedIn and DM strategies that don't feel like spam

You'll learn through 2 live sessions and leave with 10+ real messages ready to send.

What you'll leave with

  • The cold outreach system (hook → bridge → ask) for any platform

  • 10+ ready-to-send messages written during the course

  • A swipe file of outreach that worked across sales, partnerships, and fundraising

  • Subject line formulas with open rate data

  • A 3-message follow-up sequence template

  • Certificate of completion for LinkedIn

  • All templates, swipe files, and recordings — YOURS

What you’ll learn

Leave with a complete outreach system — and 10+ real messages ready to send.

  • The "I" opener, the false compliment, the vague ask, the wall of text, and the message that could have been sent to anyone

  • How to spot each mistake in your own outreach — and fix it in under a minute

  • Real examples of outreach that died in the inbox — and what a rewrite looks like

  • The patterns behind subject lines with 40%+ open rates

  • Why curiosity beats cleverness, and why short beats long

  • Why the best subject lines sound like they came from a colleague, not a marketer — with real examples

  • The hook — why should they care in the first sentence

  • The bridge — why you're credible and relevant to them specifically

  • The ask — something so easy to say yes to that replying takes less effort than ignoring

  • Executives who get 200 emails a day, investors who've seen every pitch, and customers who don't know they have a problem

  • Partners, hiring managers, podcast hosts, and people you want in your network

  • Each audience has different triggers — you'll learn exactly what they are

  • Why most replies come on the second or third message — not the first

  • The timing, tone, and structure of follow-ups that feel persistent, not desperate

  • When to change your angle, and when to walk away

  • Connection requests that get accepted and first messages that start conversations

  • The specific differences between LinkedIn messaging and email that most people ignore

  • DM strategies for Twitter/X that work without being weird

Learn directly from Manu & Aki

Manu Jayawardana

Manu Jayawardana

AI Advisor | Co-Founder, Snapdrum | Scaling a 7 Figure AI Growth Business

Previous Students from
Boston Consulting Group (BCG)
McKinsey & Company
Google
OpenAI
NVIDIA
Aki Wijesundara

Aki Wijesundara

AI Founder | Educator | Google AI Accelerator Alum

Previous Students from
Google
Amazon Web Services
OpenAI
Meta
NVIDIA
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Who this course is for

  • Founders, Operators, Marketers, Product Managers running teams

  • Non Tech professionals with no prior coding/technical expertise

  • Consultants and agency owners who want to productize their delivery & Anyone who's bought tool subscriptions they never actually set up

Prerequisites

  • No coding, no technical background, no prior AI certification needed

    No coding background, technical expertise required. Skills taught from scratch

  • Just bring the willingness to build something real

    Your eagerness and passion

What's included

Live sessions

Learn directly from Manu Jayawardana & Aki Wijesundara in a real-time, interactive format.

Lifetime Access to All Recordings & Materials

Revisit the materials and lectures anytime. Recordings and slides are made available to all students.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Complimentary Access to a Future Cohort

If you’re unable to fully participate or complete the program during your current cohort, you’ll have the option to defer and join a future cohort at no additional cost, allowing you to properly complete the experience.

4 working AI systems you build yourself during the course

Full of the details of your favorite assistants & agents you will be using + a whole bunch of extras

Tool Workshops

Curated talks from industry experts working on growth, as well as workshops with vendors building growth tools.

24/7 On-Demand AI Support

Receive instant guidance, explanations, and help across every course and module.

Every template, workflow, prompt, and automation — yours forever

Every template, workflow, prompt, and automation becomes permanently yours, meaning you keep the exact systems used to generate content, find leads, send emails, run ads, and automate operations. You can reuse, modify, and deploy them anytime for new products, clients, or businesses without starting from scratch.

Maven Guarantee

Your purchase is backed by the Maven Guarantee.

Course syllabus

Week 1

Apr 24

    Apr

    24

    Write Cold Outreach That Gets Replies: Full Day Live

    Fri 4/246:30 PM—10:30 PM (UTC)

    Session 1 — The System: Why Outreach Fails and How to Fix It

    5 items

    Session 2 — Advanced Outreach, Follow-Ups, and Full Campaign

    5 items

    Templates and Resources — Yours to Keep

    5 items

Schedule

Live sessions

5 hrs / week

Learn directly from Aki & Manu in a real-time, interactive format.

    • Fri, Apr 24

      6:30 PM—10:30 PM (UTC)

Projects

5 hrs / week

Each week you will have a project that skill stacks week by week to get you building agentic GTM workflows by week 4. Every project includes step-by-step guides. Time invested depends on your familiarity with AI.

Lifetime Access to All Recordings, Materials and Async content

5 hrs / week

Testimonials

  • The AI training approach is outstanding. Our team learned to build practical AI solutions that we could implement immediately in our educational platform. The hands-on methodology made complex AI concepts accessible to our entire development team.

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    Kavi T.

    CEO of Tilli Kids / Stanford PhD
  • I sent my team through this training for upskilling, and the results have been remarkable. Within weeks, they became much more efficient at building automations and deploying AI agents at work. This program bridges the gap between theory and practice and it’s had a real impact on our productivity.

    Testimonial author image

    Aamir Faaiz

    CEO of Bayseian

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