Break Into Product Management as an AI PM

David Wang (Product Dave)

20+ YoE | 8+ Yrs Teaching | 5K Students

Build the Product Thinking, AI fluency, and Product Proof to Land Your PM Role

This 5-week course is designed for Engineers, Designers, BA's, Analytics teams, Operations, and product-adjacent professionals who want to move into product without starting from zero.

👉 This course teaches the PM Foundations first, then we'll use AI to execute.

(This is a highly curated, 12-person course, not a 500-person class, where you get lost in the noise)

What you'll learn:

By the end, you won’t just say “I want to be a PM”.

You'll walk away with a PM portfolio case study, reviewed by me, that shows how you think, how you make decisions, and how you turn messy problems into clear product work.

You’ll work through the same artefacts product teams use in real companies: Customer Research, Market Dynamics, PRDs, North Star Metrics & Product Roadmaps.

You'll also build an AI Product You can use in your interviews.

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What you'll get:

  • Certification from Product Academy

  • 5 x Weekly live workshops to build real skills

  • 5 x 30 min 1:1 private coaching

  • Full Miro board of PM tools and frameworks

  • AI prompt library to speed up every step of PM work

  • Career Happiness Refund: If you're not happy, you'll get 100% refund anytime in your career.

What you’ll learn

Walk away with the skills, the AI fluency, and the job search plan to break into product management in 5 weeks.

  • Map your current experience to the type of PM role you are most likely to win.

  • Identify your skill gaps across product thinking, customer discovery, strategy, metrics, and execution.

  • Create your own personal tracker to track your progress towards your product management transition.

  • Master business context, market dynamics, and product moats so you can speak the language of leadership.

  • Run a real Customer Deep Dive to find users, define Jobs to be Done, and create personas that matter.

  • Use AI to do market sizing, competitor research, and customer analysis in a fraction of the time.

  • Create a clear set of metrics and an execution plan for your product. (Core competency tested in interviews)

  • Prioritise features using various frameworks like MSCW, when to use Value vs Effort and when to use other methods like RCE, and Score Cards

  • Define North Star Metrics and supporting metrics using S.M.A.R.T. goals to measure what matters.

  • Vibe code a working prototype using Claude Code, in class, even if you've never written code before.

  • Apply a 4-step framework to validate ideas with AI before writing a single line of code.

  • Know which AI tool to use at which moment so you stop wasting hours testing every new release.

  • Build a PM resume that gets responses, and use AI to tailor it to every job description in minutes.

  • Network inside the product industry without feeling like an outsider, plus templates for icebreakers.

  • Create a job search strategy and a peer accountability group to avoid burning out before the offer lands.

Learn directly from David

David Wang (Product Dave)

David Wang (Product Dave)

20 YoE PM | 8 Yrs Teaching | 5K Students | 300+ Success Stories |

Sharing Experiences and Built Courses For:
Linktree
Kajabi
Expedia Group
Harvard University
Melbourne Business School
See all products from David Wang

Who this course is for

  • Mid-Career Pros Hitting Career Ceilings

    People moving into PM who want practical product thinking & real skills to show their ability

  • Unofficial PMs - Engineers, Designers, Program Managers, BAs, and Sales

    Folks who touches product work and wants to define WHAT to build

  • PMs who needs to stay relevant in the AI era

    Current PMs who want to remove low-level work and use AI to operate with more impact.

Prerequisites

  • Must be a Mid-Career Professional | 4+ Years of WORKING experience

    Product thinking needs real workplace judgement. This course promotes learning from each other's real-life experiences.

  • Must work in tech or tech-related products

    We use real examples from tech companies and tech products; otherwise, you'll get lost in the concepts.

What's included

David Wang (Product Dave)

Live sessions

Learn directly from David Wang (Product Dave) in a real-time, interactive format.

1:1 Coaching and Personal Feedback (5 Weeks)

You get direct feedback on your thinking, your prompts, your documents, and your project. This helps you build judgement and avoid common mistakes.

A Complete Miro Board of Tools

You get all the tools used across the product lifecycle—personas, segmentation, JTBD, feature maps, prioritisation, roadmapping, and AI prompt templates to speed up every step.

AI-Powered PM Skills + a Full Prompt Library

You’ll learn how to use AI as a sidekick for research, problem-solving, idea breakdowns, and prototyping. You also get a full knowledge base of the exact prompts PMs use day to day — plus custom AI agents you can practise with to build real product skills.

Lifetime access to Product Academy

Get lifetime access to Product Academy and all the courses going forward. Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals via private events and meetups.

Maven Guarantee

Your purchase is backed by the Maven Guarantee.

Course syllabus

4 live sessions • 71 lessons

Week 1

May 18—May 24

    May

    22

    Session 1

    Fri 5/222:00 AM—3:30 AM (UTC)

    Getting to Know Your Cohort

    6 items

    Week 1: The Product Role and What is Product Thinking

    3 items

    Week #1: Your PM Transition Journey: where you are now & what you need to learn

    0 items

    Week #1 - Live Workshop (Thursdays US + Fridays AEST)

    0 items

    Week #1: AI Tools, Prompts and Homework link

    2 items

    Week #1 Live Workshop Recording & Detailed Summary

    1 item

Week 2

May 25—May 31

    May

    29

    Session 2

    Fri 5/292:00 AM—3:30 AM (UTC)

    Week 2: Business & Customer Foundations

    11 items

    Week #2 - Live Workshop (Thursdays US + Fridays AEST)

    0 items

    Week #2 Live Workshop Recording & Detailed Summary

    1 item

Free resource

5 Step Strategy To Break into Product Management (Course + Quiz + Journey Tracker) cover image

5 Step Strategy To Break into Product Management (Course + Quiz + Journey Tracker)

Start with our Breaking Into PM Course for FREE. You'll get the 5 Step guide to break into Product Management with clarity and confidence.


What's inside:

  • A 5-Step Blueprint to Breaking Into PM 100% FREE (60 Min Course + Quiz + Tools -> Not a Sample)
  • Career Stage Assessment to find out where you are (Explorer, Builder, etc.)
  • A Roadblock Buster to help you diagnose what’s holding you back
  • A PM-style Progress Tracker to help you prioritise like a real product manager
  • A guided walkthrough to stay focused and accountable


No Upsell, No Paywall, it's FREE.

Schedule

Live sessions

2 hrs / week

Live Workshops Weekly to Apply Tools and Frameworks Based on Real-life case studies

    • Fri, May 22

      2:00 AM—3:30 AM (UTC)

    • Fri, May 29

      2:00 AM—3:30 AM (UTC)

    • Fri, Jun 5

      2:00 AM—3:30 AM (UTC)

    • Fri, Jun 12

      2:00 AM—3:30 AM (UTC)

Projects

1-2 hrs / week

Side project to help you apply your learning and network with PMs and Hiring Managers

Async content

1-2 hrs / week

1 - 2 Hours of Async Content for You to Learn Self-pace

Teaching for 8+ Years with Hundreds of REAL Success Stories

Frequently asked questions

$1,499

USD

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May 18—Jun 22
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2 cohorts