AI as a force multiplier
Early Stage Startup Founders, Independent Consultants and Fractional CXOs often have no training or experience in sales even though their livelihood now depends on it.
Early founders are the whole sales team & often try to automate too quickly, hire too soon, or guess their way through early sales = wasted time and zero pipeline. We'll show you how to validate your sales motion manually, build a real system around it, and then add AI for leverage without risking quality or burning your market. You'll leave with a clear, low-risk blueprint you can execute asap.
What you’ll learn
Leverage AI tools to build a sales pipeline
Manual-First Rule: If you can’t close deals manually, automation just scales your mistakes faster.
Use AI in tools to build high-quality lists, personalize at scale, streamline follow-ups, and remove repetitive work
You’ll learn how to monitor your pipeline, recognize red flags, and stay in control as you add leverage.
Learn directly from Ethan
Ethan Cole
Director of Growth @ Distillery | TED AI Panels & Workshops Lead | President, Pr
Who this course is for
Early Stage Startup Founders
Early Stage Startup Founders, Independent Consultants
Fractional CXOs
What's included
Live sessions
Learn directly from Ethan Cole in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
Course syllabus
Week 1
Schedule
Live sessions
4 hrs / week
2 days x 2 hours each
Projects
4 hrs / week
Async content
1 hr / week
Frequently asked questions
Save 25% (ends tomorrow)
$299
USD