The DIY Ad System
Arina Tann
Lead Generation Ads Strategist
Your Transformation
You’ll learn how to set up and run Instant Form Meta ads (Facebook & Instagram) from start to finish, create ad creatives that convert, and understand how to generate leads directly—without needing a website, complicated funnels, or outside help. This course is designed to give you full control over your ad strategy so you can grow your service-based business with confidence.
What you’ll learn
Run Meta ads that bring in lots of new leads and clients without an agency or big budget. Learn ads, take control, and grow your business.
Stop boosting posts that don’t convert. Learn how to run real ad campaigns instead of wasting money boosting posts.
Read your ad results so you can run and optimize ads yourself instead of paying an agency.
Learn directly from Arina
Arina Tann
Video content creator and ad strategist with 5+ years of experience running ads
Who this course is for
Service-based business owners who want to start running Meta ads and generate leads themselves.
You’ve got an offer but you’re overwhelmed by Ads Manager and scared of wasting your money on the wrong thing.
You're ready to learn how ads work so no one can BS you—and you want to do it without tech confusion or agency fees.
Prerequisites
What You Need Before Starting
No ad experience needed. Just have a service-based offer and be ready to learn. A budget of around $400+/month for ads is recommended.
What's included
Live sessions
Learn directly from Arina Tann in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.
Course syllabus
3 live sessions • 3 lessons
Week 1
Apr
15
DIY ADS: Day 1
Wed 4/155:00 PM—6:00 PM (UTC)Apr
16
DIY Ads: Day 2
Thu 4/165:00 PM—6:30 PM (UTC)
Day 1 - Learn to Setup Your Own Ads
Day 2 - Ad Creatives that actually work
Apr
17
Day 3: Day 3: Kill. Scale. Fix.
Bonus
BONUS: 15-Minute 1:1 Creative Review
Free resource
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The Ad-Ready Prep Plan & Ad Course Waitlist
This guide shows you exactly what to fix before you spend a cent on ads—so you don’t waste money, miss leads, or blame the algorithm when it’s really your setup.
If you want your first ad to actually book clients, not just get likes—you need this.
Schedule
Live sessions
3 hrs
Learn how to run your own ads in just 3 hours total
Fri, Apr 17
5:00 PM—6:00 PM (UTC)
Wed, Apr 15
5:00 PM—6:00 PM (UTC)
Thu, Apr 16
5:00 PM—6:30 PM (UTC)
Testimonials
- Arina is a great listener with an analytical mind and lots of experience. She gave us a great overview based on her experience of what we need to improve on/change in our social media strategy. And the most fantastic thing is that it is tailored to our special business needs...
Brigitte M
Executive Director at Diamond Mountain Retreat Center - I’ve been working with Arina for over 5 years! She’s a talented marketer who understands the needs of the business. Her approach to paid & organic content created multiple conversions in my business, more recognition for my brand and truly narrowed down the audience to my ideal clients!
Olenka C
CEO of IStartFirst
Frequently asked questions
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Reimbursement
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Learn with your teammates
Save 20%+ when 2 or more teammates enroll in the same cohort.
Save 20%+ with a teamPrivate cohort
Run a cohort for your org
A dedicated cohort with a custom schedule and curriculum, tailored to your team.
Book a private cohort$79
USD