Causal Inference for Real World Decision Making

Anirban Bhattacharyya

Seasoned data scientist & educator

Master Causal Inference to Make Credible Decisions from Messy Real-World Data

Most data scientists are asked to answer high-stakes “what caused what?” questions long before they have a perfect A/B test: Did this feature actually improve retention? Did the campaign drive incremental revenue? Did policy changes reduce churn, or were users already trending that way?

This workshop helps you move beyond surface-level correlations and build the judgment to make credible causal claims from messy, real-world data. You’ll learn how to frame business questions as causal questions, choose the right method when experimentation is limited, identify common sources of bias, and communicate assumptions clearly to stakeholders.

By the end, you’ll have a practical toolkit for making better product, growth, marketing, and policy decisions when randomized experiments are unavailable, delayed, or incomplete

Workshop agenda

  • 12:00PM EDT

    Causal Thinking for Real-World Decisions

    Learn why causal inference matters when A/B tests are unavailable and how counterfactual thinking helps answer “what caused what?”


  • 12:30PM EDT

    Turning Business Questions into Causal Estimands

    Convert vague stakeholder asks into clear treatments, outcomes, populations, time windows, and estimands like ATE, ATT, and CATE.


  • 1:15PM EDT

    Regression Adjustment for Product Feature Impact

    Estimate feature impact by comparing naive and adjusted results while accounting for observable confounders in business data


  • 2:30PM EDT

    Lunch break

    Pause, recharge, and return ready for hands-on causal model implementation


  • 3:15PM EDT

    Matching Methods for Marketing Campaign Lift

    Build comparable treatment and control groups to estimate incremental impact from targeted marketing campaigns


  • 4:30PM EDT

    Difference-in-Differences for Product and Policy Rollouts

    Measure product, policy, or regional rollout impact using pre/post trends and treatment/control comparisons


  • 5:45PM EDT

    Short break

    Short reset before the second half of hands-on modeling and case work


  • 6:00PM EDT

    Propensity Scores and IPW for Churn Interventions

    Use propensity scores and inverse probability weighting to estimate retention or churn intervention impact


  • 7:15PM EDT

    Heterogeneous Treatment Effects and Uplift Thinking

    Move beyond average impact to identify which users, customers, or segments benefit most from a treatment


  • 8:00PM EDT

    Capstone: Method Selection and Stakeholder Communication

    Choose the right causal method for business cases, then explain assumptions, uncertainty, and recommendations clearly to stakeholders

Learn directly from Anirban

Anirban Bhattacharyya

Anirban Bhattacharyya

Data scientist and educator with 10+ years in experiments and causal inference

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Who this workshop is for

  • Data scientists & analysts who need to answer “what caused what?” using messy product, growth, or business data.

  • Product, growth & marketing teams making decisions when clean A/B tests are unavailable, delayed, or incomplete.

  • Students & early-career data pros who want practical causal inference skills for interviews and real-world data work.

What's included

Anirban Bhattacharyya

Live sessions

Learn directly from Anirban Bhattacharyya in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

Your purchase is backed by the Maven Guarantee.

Frequently asked questions

$800

USD

Jun 21
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