Free Lesson
Assumption Busting for Product Managers
30 min
Oct 2, 2024 2:00 PM
Virtual (Zoom)
In this video
What you'll learn
Minimize market risk by crafting good assumptions
Reduce risk by learning to identify, prioritize, and mitigate potential risks before full scale development
Increase confidence using data-driven decisions
Learn hands-on tactics to use the data you have and get new data to support decision making
Test bold ideas with minimal resources
Stay agile and pivot based on market evidence and evolving landscapes with rapid experimentation becoming standard OP
Why this topic matters
In this lightning course you will learn to quickly eliminate non-starters from products with the potential to drive growth with the help of market evidence. Many think that getting user validation requires special training or certification but there are many very accessible and easy ways to talk to customers and blow out your assumptions before you waste time and money.
You'll learn from

Drew Falkman
As principal of Moves The Needle, Drew coaches product managers on innovation.
MTN has worked with
