Tommy Dejbjerg Pedersen

Emerging from being a techie, I have built and advised on sound engineering culture for 20 years.

Lead and Motivate Your Tech Team

Knowit

Identify what drives engineers and how to attract and keep engineers in your organisation.

Identify what drives and motivates engineers.

Get concrete advice on how to make your engineers more succesful at their tasks

Pave the way for your team

Take control of your leadership in an authentic way. Define a style that is true to your values and fits your team

Shape your leadership style

Master the systems to stop micromanaging and transition from a referee to an orchestrator of a self-running team.

Founder at The Strength Hack

Daimler AG

Airbus

Audi

Toll Collect GmbH

Murk Creusen

Founder & Leadership Coach at Strength Hack

Founding Cohort

You cannot fix burnout by working harder. You have a matching problem.AI is making your team's hard technical skills obsolete faster than they can learn them. You cannot fix this "AI anxiety" or burnout by asking them to work harder. You don't have an effort problem; you have a matching problem.Most Engineering Managers spend 70% of their week trapped in the "Mediocrity Loop" - refereeing personality clashes, fixing broken handoffs, and watching their team's shared knowledge collapse as junior roles vanish. You're bleeding runway and morale.This 30-day accelerator gives you the system to break out. Using the Big Five (or CliftonStrengths) assessment, a proven framework, and the Strength Hack AI, you'll map your team's cognitive architecture and engineer the conditions for psychological safety - not just hope for it.In 4 weeks, you will:<ul><li>Stop Generalist Exhaustion: Identify energy leaks and delegate based on Cognitive Fit, not calendar space. </li><li>Engineer Swift Trust: Use the 6-dimension Matching Compass to translate friction into synergy.</li><li>Drive ROI: Transition from a reactive referee to a strategic orchestrator</li></ul>

Engineer Psychological Safety. Stop Refereeing Your Team.

Shortcut the "Storming" Phase to Engineer Swift Trust

Reclaim 70% of Your Week (Plug the Energy Leak)

Turn Personality Clashes into Solvable Data

Restore the "Who Knows What" Architecture Your Team Lost

Walk Away with a "Plug-and-Play" Facilitation Kit

To get ROI from this course, a real-world team (direct reports or agile squads) is recommended to apply the Matching Compass frameworks.

Team Leadership or Management Role

You must take the free Big Five test (or CliftonStrengths) before to map your personal psychological operating system.

Completion of a Baseline Assessment

The Overwhelmed Engineering Manager / Tech LeadYou lead a hybrid or remote team. You want a data-driven system, not another workshop.

The Ambitious Senior / Staff Engineer<blockquote>You're moving to people manager. You want proven frameworks to lead a team without micromanaging.</blockquote>

The People-Conscious CTO / CPO<blockquote>You own culture and delivery for 10–200 people. Your board wants AI readiness. You need L&amp;D that's credible.</blockquote>

Master the transition from colleague → leader with confidence, clarity, and proven tools.

Director of AI 

Pepsi

Intel

Swarovski

Jukin Media

Dalibor Jovic

Developer‑turned‑AI director with 20 years and 200+ shipped software projects.

Servant Leader in the AI Era

Schlumberger

StormGeo

TV 2

KPMG

Hussam Ahmad

Coach and facilitator developing confident, high‑impact tech leaders.

April 26

June 26

A 4 week live cohort for newly promoted/hired managers in tech and product development who want to lead effectively without losing themselves, their team, or their sanity.👉 Move from “I hope I’m doing this right” to “I’ve got this.”👉 Gain the frameworks, scripts, and confidence every new tech leader needs.Stepping into your first leadership role is one of the most challenging transitions in a tech career.Yesterday you were a colleague.Today you’re expected to run 1:1s, give feedback, manage delivery, handle conflict, motivate people, and influence stakeholders and much more.Most new managers are thrown into leadership with zero training or training that is not relevant and leave them with more questions than answers.This course gives you what you should have received on day one: a practica, battle-tested toolkit for leading in modern tech environments, taught through hands-on workshops, real scenarios, and live coaching.The Promise: By the end of the cohort, you’ll have a clear, repeatable system for leading "former" peers, running confident 1:1s, giving feedback without tension, and delivering results through others.

Move from colleague → leader with confidence, clarity, and proven tools.

Transition smoothly from peer → leader without damaging trust

Communicate confidently upward, downward, and cross‑functionally

Run effective 1:1s that actually uncover problems and build trust

Delegate and prioritize without feeling guilty or overwhelmed

Give feedback using SBI, CEDAR, and conflict‑safe scripts

Build psychological safety while maintaining accountability

Newly promoted tech leads, engineering managers, product managers, UX leads, and cross‑functional team leads

People who suddenly find themselves managing former peers

Anyone who has ever felt: “How do I give feedback to someone I used to sit next to?”

Influence is a set of instincts you can develop. Learn to read rooms, move people without pressure, and walk out with real outcomes.

Product & Engineering Leader

Cruise

Microsoft

Toptal

Amazon

Natalie Cervantes

Product & engineering leader. 20 years turning resistance into results.

Negotiate to Win: High-Stakes Skills for Tech Leaders

You've done the work. You know your stuff. But somehow you're still walking out of rooms without the buy-in you needed. Engineers push back. Stakeholders shift the goalposts. Leadership won't approve the headcount you desperately need.The frustrating part? It's rarely about the quality of your ideas. It's about how those ideas land and what's really driving the resistance you keep hitting.Most Engineering and Product leaders were never taught how to navigate this. We're trained to plan, prioritize, and execute. Nobody hands you a playbook for the moment executive leadership shuts down your proposal, or a stakeholder goes around you entirely.In this course, you learn to negotiate to win. Drawing on FBI negotiator Chris Voss's techniques, and adapted specifically for the realities of tech, you'll develop the instincts to read resistance as information, uncover what people actually need beneath what they're saying, and create conditions for genuine alignment rather than grudging compliance.The result? You'll become the kind of leader people trust, follow, and fight to work with.

Your ideas don't suck. Your negotiation skills do.

Read any room with confidence

Transform resistance into a productive conversation

Deep Listening & Real-Time Calibration

Turning Insight Into Outcomes

This course is designed for professionals with at least 5 years of experience in a technical leadership role. 

Your a Senior IC or Lead in your role

This course will ask you to examine your own patterns, blind spots, and defaults. 

You're open to honest self-reflection

If you want to become a more effective, self-aware leader who can read any room and bring people with them, you're in the right place. 

You're looking to develop genuine instincts 

The Capable PM Who Can't Get Traction<hr>You deliver solid work but keep hitting resistance when it matters most.

The New Leader Navigating PoliticsTechnical expertise only gets you so far. The higher you go, the more it all depends on relationships.

The Experienced Leader who wants to sharpen their edgeYou've been operating on instinct. You want a deliberate, repeatable, go-to solution.

World-class teams aren't born. They're built. Learn how to build yours—and unlock the confidence that drives extraordinary results.

Org Psychologist | CEO Coach | Author

Mars Wrigley

Nike

Target

Google

PeakSpan Capital

André Martin

Organizational Psychologist | Ex-Chief Talent Officer Mars, Nike, Target, Google

TLP Pilot Program

Most team leaders have never been taught how to actually lead a team.You know how to do the work. But running an inspiring weekly meeting? Having the tough conversation? Setting goals that people commit to? You're winging it—and so is everyone else.The Team Leader's Playbook is a 3-week intensive that builds the mindsets, frameworks, and tools to lead your team with clarity and confidence every day—by mastering the moments that matter most.The course is built around building collective confidence through a playbook for 4 high-leverage moments:<ul><li>Annual goal-setting — where alignment happens or doesn't</li><li>The weekly team meeting — where you focus energy on what matters most</li><li>The one-on-one — where trust is won or lost</li><li>The offsite — where you create commitment, conviction, and community</li></ul>What's included:<ul><li>9 hours of live, interactive sessions with Dr. André Martin</li><li>2 leadership assessments + a custom leadership profile</li><li>1 peer coaching session with your cohort</li><li>1 hour of office hours with Dr. Martin</li><li>30-day text-based nudge course to keep the momentum going</li><li>Lifetime access to all recordings and materials</li></ul>

Build collective confidence so your team doesn't just perform—they dominate.
 

Explore the Fundamentals of the World's Best Teams

Gain Self Awareness + Personalized Team Leader Profile

Make Better Decisions + Delegate Work More Effectively

Practice Tools Built for Key Team Leader Moments

Master Storytelling to Inspire Your Team Every Day

Learn how to continue to develop yourself and your career via AI tools

Currently leading a team with 3 or more team members or multiple teams.

Currently Leading a Team or Teams

Has completed manager 101 or manager essentials courses and is ready for more.

Acquired Basic Manager Skills

Believes they have more to learn as a team leader and are motivated to do so.

Brings a Growth Mindset

Entrepreneur/Founder. Leading a top team but struggling to create the alignment and collective confidence needed to execute at scale.

Experienced Manager. Your team has more to give, but you don't have the playbook to unlock their collective confidence and potential.

Senior Leader. Driving transformation but facing resistance at every turn—your strategy is sound, but team commitment is not there.