Free Lesson
Numbers vs Interviews: Why Analytics and Research Disagree
30 min
Oct 26, 2026 10:00 AM
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What you'll learn
A real case where the dashboard and the interviews disagreed
Usage said the feature worked. Users said it didn't. Walk through what each source could and couldn't see.
Apply the triangulation rule that resolves the conflict
Which source answers "how many" vs "why", and what to do when they still point in opposite directions.
Write one finding both the PM and the researcher will sign
A one-paragraph template: the number, the quote, the confidence, the next step. Steal it for your next roadmap debate.
Why this topic matters
Product analytics and user interviews usually live with different people, and each side pushes its own source. The result is two opinions instead of one answer. This session takes one real case where the dashboard and the interviews pointed in opposite directions and shows how to reconcile them: what each source can actually see, which questions belong to which, and how to write the finding so nobody has to lose the argument.
