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Compensation is far less complex than it looks -once you understand how it all works, you can use this to significantly increase your pay

HRBP Executive, Author and Speaker 

Spotify

Electronic Arts

Epic Games

American Express

Mars

Daniel Space (DanFromHR)

HRBP w 15+ years designing compensation models  for Spotify, EA, AMEX, PWC, etc 

Cohort 2

Cohort 4

Pay, compensation, and salary is one of the most closely guarded topics in most organizations, yet it is so critical for our survival. It's very likely you've been in one of these situations<ul><li>You felt low-balled on a new offer and weren't sure why</li><li>You suspect you left money on the table </li><li>You got a 1.1% raise despite strong performance</li><li>You discovered a peer or friend now earns significantly more than you despite having far less experience</li><li>You’ve built a business case for a raise or promotion and were not approved</li><li>You were given a promotion, but you were told that "9%" was the most the company could offer</li><li>You asked for a raise, it was denied - but then you were given one when you presented a counter-offer</li><li>You feel nervous negotiating offers, raises, or promotions</li><li>You’ve noticed people in similar roles at other companies earning more total pay</li><li>You want to earn more than just base salary but you didn't even know that was a thing</li><li>Used public sources of compensation data like Glassdoor, Lever or Salary.com during an interview and it didn't work</li></ul>The truth is - it's VERY possible to earn a comfortable living once you understand the rules, systems and decision making that most companies use.

Being Highly-Compensated is Much Easier Than You Think

Understand Methodologies, Mindset and Decision Making in Compensation

Learn the 6 Elements That Drive Compensation

Mastering New Hire Offer Negotiations

 Compensation and Pay at a Company

Advanced Compensation Strategies 

College students or roles with highly standardized or regulated pay structures, such as government, medicine may not find content relevant

Direct or Adjacent Experience in "Corporate America" organizatons

You work in Product, Design, HR, IT, Finance, Ops, Marketing, Sales, BusDev, Research, Data, Engineering as an IC, Manager or Director

Professionals who want to understand how pay works so they can make smarter career, role, and negotiation decisions instead of guessing.

People who want to increase their earning power by making intentional, high-leverage career moves based on how compensation actually works.

You will learn how to make and recommend strategic decisions grounded in business reality -  not feature logic.

ex-Product Exec @Spryker, Commerce, eBay

Spryker Systems

BigCommerce

eBay Inc.

PayPal

Elena Leonova

Founder & CPO, OneRank.io,  ex-CPO @ Spryker, VP of Product @ BigCommerce

Cohort 1

Cohort 3

At senior levels, product leadership stops being about having the best answers. It becomes about being trusted with decisions. You’re expected to connect product bets to revenue, cost, and risk — and defend those decisions under pressure.But most product leaders were never taught how those decisions are actually made.So decisions move forward without you. Not because you lack context. But because others are framing the business problem more clearly. They connect strategy to financial reality, risk, and trade-offs. And their judgment lands.This course exists to change that. This is a 6-week, high-touch cohort where your judgment is tested the way it's tested in leadership rooms.You will practice making strategic decisions through real scenarios:• diagnosing business pressure • translating KPIs into strategic bets • navigating financial tradeoffs • defending strategic decisionsYou won’t just learn frameworks. You will apply them live and receive direct feedback on whether your reasoning holds up.It’s judgment that holds when the stakes are real — and the room is deciding whether to trust you. If you want to move from executing strategy to shaping it, this is where that shift happens

Think like a VP before you become one. Ground Product Strategy in business.

Understand the business before building the strategy

Use financial metrics to guide strategic decisions

Build a credible, business-backed product strategy

Present strategy to executives and boards

Partner effectively with Sales, Marketing & Customer Success

Lead with strategic judgment & influence without authority

You already operate as a Senior or Principal PM or Product Lead. You don’t need help shipping, running discovery, or managing teams

Strong Product Execution Fundamentals

You’re used to making calls with partial information, competing metrics, and real tradeoffs. You understand the importance of judgment

Comfort Making Decisions with Imperfect Data

Your judgment is - or soon will be - evaluated by executives, boards, or clients. You’re responsible for explaining why a decision is right

Accountability for Strategic Decisions

Senior &amp; Principal PMs who already deliver at a high level and want to be trusted with larger, riskier decisions - not just execution

Group PMs, Directors, and above who own strategy, make real tradeoffs, and defend decisions under executive scrutiny

Product consultants, coaches, and advisors who want to bring executive-level judgment to their client work and recommendations

Close Your Round Faster with a System That Actually Converts Investors

Turning Startups Into Fundable Companies

LvlUp Ventures

Crewasis

Angeles Investors

Buena Gente Golf

Health Hero

Angel Leon

Founder mentor | Startup advisor | Former US Navy | Your First Angel

Most founders don’t struggle with finding investors—they struggle with managing them. Follow-ups slip, soft commits go cold, and momentum dies between meetings. You’re juggling conversations in your head, guessing who to push, and reacting instead of executing.This workshop shows you how to run your raise like a system, not chaos. You’ll learn how to track every investor by state, prioritize the right conversations, and know exactly what to do next to move your round forward. No more guesswork. No more lost deals.If you’re raising—or about to—you don’t need more investors. You need a way to convert the ones you already have.

Founders actively raising who need structure, momentum, and a way to convert investor interest into real commitments.

Early-stage founders preparing to raise who want to avoid common mistakes and run a clean, disciplined process from day one.

Repeat founders or operators raising again who want a faster, more controlled system to close rounds with precision.

🔥 Being a full-time CFO isn't for everyone. But being in charge of your high-performing advisory biz is. Learn how to do it successfully.

FP&A Advisor, Microsoft MVP, Professor

Carl Seidman, CPA

Principal, Seidman Financial

CAS Expert, Keynote Speaker, Author

Amy Vetter, CPA

CEO of the B3 Method Institute

Cohort 12 (January 2026)

Cohort 13 (May 2026)

You don't want to wait for opportunities to come to you— you want to create your own. You want to elevate yourself into a position of financial leadership. Or maybe you want to take the leap and start your own Fractional CFO, FP&amp;A, or advisory business.There are more than 35 million small and midsized companies in North America in need of financial leadership. Many grow through grit without a financial guide on their team. But they will never get to the next level without the help of someone like you.In this discussion- and content-rich program, you'll learn the many dimensions of this complex yet remarkably rewarding profession. Led by 2 finance/accounting experts, with more than 40 years of combined experience, you won't see yourself as a practitioner competing with others. You'll explore your unique strengths that differentiate what you do from others in the market. And you do so within the privacy and support of a like-minded peer group.You'll position your CAS or CFO services to command premium rates and deliver invaluable services to clients who need you most. This program will support you in your journey and accelerate your advancement, building the practice you envision.

Build the advisory business you've dreamed of running, not the one that runs you

Gain total clarity on the advisory practice you want to build

Confidently position yourself as the go-to expert in your space

Structure advisory engagements thoughtfully for scale while limiting scope creep

Scope work in phases so projects stay profitable and controlled

Market and brand yourself to attract right-fit clients consistently

You're a professional with a background in finance, accounting, consulting, Controlling, FP&amp;A, investing, or the Office of the CFO.

You're an emerging leader pursuing mid/senior level positions in your company or wanting to take the leap into fractional CFO or FP&amp;A work.

You're a challenger who wants to grow with real-life business cases and companies and learning that continues after the program ends.

Finance

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