Product Director at Google, Lenny's List
Founder, AI PM


Everyone in tech is trying to build a "software factory" - an assembly line of AI agents that turn ideas into working software products. But working doesn't mean valuable. Often it produces slop instead.
Product factories are your team's biggest opportunity to build great products faster. A product factory is an assembly line of AI agents that helps your team decide what to build and why it matters. It's a great complement to software factories, helping teams create focus and avoid side quests.
We wrote the seminal guide on how to build a product factory. We've taught thousands of PMs how to do this, and we're excited to do this for you.
Students from past cohorts have been promoted and recognized by company leadership. Many of our students are asked to lead trainings company-wide and spun out startups.
Notable alumni:
Director of Product at Google Labs
Lead PM of Meta's Muse
CPO at Okta
CEO of Zapier
Quotes from our students:
"Thanks to this course, Claude Code has basically become my operating system."
"If you want to level up as an AI PM and need that push to break through, this is it."
"It's been so valuable what I've been able to produce... everyone's trying to figure this out."
How to build a factory for product management work
Learn when to trust coding agents and when to be skeptical
Teach your agents active listening and communication skills
Use agents to strengthen your decision making, instead of outsourcing it
Package your workflows, style guides, and domain knowledge into reusable skills
Use skill-creator to build and test a working skill in under 30 minutes
Connect skills with MCP tools to automate multi-step processes across your external systems
Create effective loops you can trust
Design systems that allow agents to work for longer
Ingest the right kinds of data for your agents to do valuable work
Understand when and how to delegate work to agents effectively
Learn how to get buy-in and disseminate this across your company
Learn how to inspect your traces and improve your skills
Setup effective evals to benchmark your agents for company-specific work
Figure out how to tune and hill climb your agents to do more valuable work

Product leader featured on Lenny's List


I build a new product every week using AI agents
Product Managers looking for best practices on how AI is transforming product development.
Founders who want to bring their ideas to life without hiring a large team.
Job seekers aiming to create portfolio projects and stand out in the job market.
Access to professional engineers and AI PMs
You won't feel blocked by technical skills - we've had completely non technical PMs take this course and (with determination) push themselves to build functional AI Agents. We'll help you every step of the way with 3x per week office hours. Check out the testimonials for examples from prior students!
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Take the course with experienced PMs and learn alongside students at the same level.
AI product playbook slack community
Aman and Eric are always actively engaged with our slack community and you can ping us at anytime for questions or advice.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.

"Thanks to this course, Claude Code has basically become my operating system."
"I built all this in about an hour and a half this morning."
"I had a meeting with my CEO, and he's like, P, you need a second P to hire, can you find one? Then the week after, I came to him. 'I think I found one, you can just replace him with this."
"In an hour or two in an afternoon, I can create 10x the tickets that I used to create before."
"I got it to write 95% of my performance review and it was so much better than me."
"The concept of skills... I knew it existed for a very long time and it's gonna be the future, but it just didn't click for me. And then when you guys taught skills... in the next 30 hours I built it all."
"When the CX team told me it takes them 4-5 days to build a QBR, I was like, no, I want something faster. Now I can build one in minutes."
"(My CEO) wanted us to build features quicker than (my designer) could design them, because he's so busy... I've basically been able to unlock designing prototypes, which has just been amazing."
"I've never coded in my life... but now I'm receiving feature requests from my family, and also creating product ideas on my own"
"If you want to level up as an AI PM and need that push to break through, this is it."
"Oh that is such an unlock"
"I had a personal identity crisis last week. I'm like, what am I even still adding?"
"This is my love letter to all that I have learned from Aman, Tal, and Eric."
"I was blown away that I was able to just talk to Claude and understand code."
"It's been so valuable, like, what I've been able to produce... everyone's trying to figure this out."
"This is gonna be such a game changer, just getting this set up, and getting the feel for it. I'm trying to get my whole team on this."
"This is like a ChatGPT that already knows my role, it knows the product that I'm working on, so it can go right to crafting the Slack update I need to send, or the Jira ticket that I need to write."
"Still flabbergasting"
From our previous course AI PM Playbook
"Aman and Eric are super knowledgeable and pack so much in! So great!! And they are so responsive to allowing time for questions and break out rooms, and breaks to work on focused examples. Totally Recommend! Awesome! THANK YOU! :)"
"Prior to signing up for Aman's course, I spent months stuck in a loop of consuming AI videos and articles, feeling like I was learning, but something was blocking me from taking my skills to the next level. Aman and Eric just cut through all that. They gave me a starting point and said "go build something." It's wild how much faster you learn when you're doing the thing versus reading about it. One of the biggest wins was psychological. It gave me permission to stop overthinking and just start shipping."
"Aman and Eric consistently went above and beyond, offering additional office hours, troubleshooting, and dedicating a tremendous amount of time. The combined experience and passion these guys brought to this course are priceless"


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