Leverage The Wheel of Progress® to learn advanced listening skills (JTBD + BeSci) for conducting customer JTBD research.

Develop the skills and mindset to help you build, grow, and accelerate your tech PMM career!

Join a group of other marketing leaders, learn how to create a marketing strategy, lead an effective team and drive results.

The best products are not the ones with the most features, but the ones that deliver the most value.

Identify the best marketing channels and tactics for your business, develop your ideal tech stack, and track success with metrics and KPIs.

Target the right buyers for your new product. Reach them through the right channels. Convince them with differentiated positioning messages.

Learn how to develop brand positioning that reduces sales cycles, boosts conversion rates, and drives higher leads and sales.

Win, Retain and Grow More of the "Right" Clients through a Tight & Focused Business Development Strategy

One of it's kind practical course to nail your product positioning and all what comes with it: landing pages, pitch decks and GTM strategy

Stories activate change. Unlock your inner anthropologist with this framework for witnessing, documenting, and amplifying what matters most.

Methods to achieve faster product validation and market traction. Ideal for new product introductions and early-stage startup leadership.

Transform Your Marketing Strategy For Sustainable Growth: Harness Customer Engagement, Secure Buy-In, Foster A Thriving Community.