Hackathon Blueprint: Launch or Elevate Your Innovation Event
1 Day
·Cohort-based Course
Learn to launch or improve hackathons that drive results, create IP, and energize teams with proven strategies and a step-by-step playbook.
Hackathon Blueprint: Launch or Elevate Your Innovation Event
1 Day
·Cohort-based Course
Learn to launch or improve hackathons that drive results, create IP, and energize teams with proven strategies and a step-by-step playbook.
Course overview
Launch and Lead Innovation Events That Deliver Results
By the end of this course, students will confidently launch and lead Hackathons and/or Innovation Events that drive measurable business results, generate valuable IP, and leave team members energized, aligned, and excited about the organization’s vision. They’ll gain the skills, tools, and playbook needed to transform creative ideas into actionable outcomes that support long-term success.
Who is this workshop for?
01
This 3hr workshop is for product managers, engineering, sales, and marketing leaders who want to launch or improve innovation events.
02
This 3hr workshop is for leaders frustrated by a lack of innovation in their company and challenges like securing buy-in or engaging teams.
03
This 3hr workshop is for those ready to plan, execute, and deliver impactful innovation events that drive the company forward.
What you’ll get out of this course
Executive Buy-In & Strategic Alignment:
Learn how to secure leadership approval, align hackathons with business goals, and integrate them seamlessly into the calendar of ongoing work to maximize impact and innovation.
Cross-Functional Team Building:
Master the logistics of recruiting diverse teams from all departments, fostering collaboration, and building pre-event excitement to spark creativity and momentum that leads to innovative outcomes.
Hackathon Day Success:
Learn to facilitate engaging presentations on schedule, foster collaborative support where teams lift each other up, and provide fair judging. Explore the pros and cons of prizes, ensure a fun and impactful event, host a great demo day, and highlight your culture through photos a
Post-Hackathon Go-Forward Plan:
Develop wrap-up strategies to turn hackathon ideas into actionable, long-term innovations, ensuring key projects continue to grow and deliver value after the event concludes.
This course includes
1 interactive live session
Lifetime access to course materials
In-depth lessons
Direct access to instructor
Projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
Hackathon Blueprint: Launch or Elevate Your Innovation Event
Course syllabus
Week 1
Jan
16
Hackathon Blueprint: Launch or Elevate Your Innovation Event
What People are Saying...
John Cutler
Heidi Helfand
Meet your instructor
Carey Caulfield
I’m a consultant helping SaaS leaders design, launch, and scale products that solve key customer problems. My expertise lies in rapid experimentation, customer-driven iteration, and cross-functional collaboration to drive innovation and deliver business results.
I believe in the power of small teams with authority, ownership, and accountability — the kind of teams that move fast, learn quickly, and drive meaningful outcomes.
Most recently, I led Product Management and all Hackathon efforts at CrossnoKaye, delivering A+ rated events that inspired employees, generated IP aligned to company goals, and set a new standard for rapid iteration.
At LogMeIn, I led consecutive Grand Prize winning teams at the company’s Worldwide Hackathon and Idea Bootcamp, driving innovation through cross-functional collaboration. (read: Hackathons are not just for Developers!)
I’ve been fortunate to be part of two startup accelerators and have worked at SaaS companies of all sizes — from early-stage startups to global software leaders like LogMeIn, Citrix, Expertcity, and Oracle.
Now, as a consultant, I’m excited to share my frameworks and playbook to help you launch or elevate your innovation events.
Join an upcoming cohort
Hackathon Blueprint: Launch or Elevate Your Innovation Event
Cohort 1
$250
Dates
Payment Deadline
Don't miss out! Enrollment closes in 3 days
Learning is better with cohorts
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
Frequently Asked Questions
Join an upcoming cohort
Hackathon Blueprint: Launch or Elevate Your Innovation Event
Cohort 1
$250
Dates
Payment Deadline
Don't miss out! Enrollment closes in 3 days