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Customer Development Courses

The process of engaging with potential customers to validate and refine product ideas.

Customer JTBD Interviewing Skills
Starts
Oct 2
JOHN GUSIFF
Learn the E2E process for planning and conducting customer JTBD research. Get hands-on experience planning and performing interviews.
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Customer JTBD Interviewing Skills
Starts
Oct 2
JOHN GUSIFF
Learn the E2E process for planning and conducting customer JTBD research. Get hands-on experience planning and performing interviews.
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A deep dive into Advanced Topics from JTBD Thought Leaders
Starts
Sep 23
JOHN GUSIFF
Take away advanced concepts around customer jobs-to-be-done theory from the experts. Become a better JTBD practitioner and researcher.
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A deep dive into Advanced Topics from JTBD Thought Leaders
Starts
Sep 23
JOHN GUSIFF
Take away advanced concepts around customer jobs-to-be-done theory from the experts. Become a better JTBD practitioner and researcher.
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Build Better Products With Customer Insights
4.8
Janet Bumpas
The best products are not the ones with the most features, but the ones that deliver the most value.
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Build Better Products With Customer Insights
4.8
Janet Bumpas
The best products are not the ones with the most features, but the ones that deliver the most value.
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Customer Jobs-to-be-Done Listening Skills
4.7
JOHN GUSIFF
Leverage The Wheel of Progress® to learn advanced listening skills (JTBD + BeSci) for conducting customer JTBD research.
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Customer Jobs-to-be-Done Listening Skills
4.7
JOHN GUSIFF
Leverage The Wheel of Progress® to learn advanced listening skills (JTBD + BeSci) for conducting customer JTBD research.
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Go To Market Strategy Bootcamp For B2B Software
5.0
Jose Bermejo and Warren Schirtzinger
Target the right buyers for your new product. Reach them through the right channels. Convince them with differentiated positioning messages.
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Go To Market Strategy Bootcamp For B2B Software
5.0
Jose Bermejo and Warren Schirtzinger
Target the right buyers for your new product. Reach them through the right channels. Convince them with differentiated positioning messages.
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Understanding your Customers - Product Discovery Fundamentals
4.9
Darinka Burovska
Understand your customers' pain points and iterate on your early-stage idea or prototype to create products people love. ❤️
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Understanding your Customers - Product Discovery Fundamentals
4.9
Darinka Burovska
Understand your customers' pain points and iterate on your early-stage idea or prototype to create products people love. ❤️
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ChatGPT-driven Customer JTBD Research using B2C Case Study
4.7
JOHN GUSIFF
Learn customer JTBD principles and methods via an interactive ChatGPT-based case study (25+ scripts) using The Wheel of Progress framework.
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ChatGPT-driven Customer JTBD Research using B2C Case Study
4.7
JOHN GUSIFF
Learn customer JTBD principles and methods via an interactive ChatGPT-based case study (25+ scripts) using The Wheel of Progress framework.
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ChatGPT-driven Customer JTBD Research using B2B Case Study
4.8
JOHN GUSIFF
Learn customer JTBD principles & methods via an interactive B2B ChatGPT case study (30+ prompts) using The Wheel of Progress framework.
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ChatGPT-driven Customer JTBD Research using B2B Case Study
4.8
JOHN GUSIFF
Learn customer JTBD principles & methods via an interactive B2B ChatGPT case study (30+ prompts) using The Wheel of Progress framework.
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Refine Your Blue Chip Client Profile
4.6
Scott Peterson
Win, Retain and Grow More of the "Right" Clients through a Tight & Focused Business Development Strategy
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Refine Your Blue Chip Client Profile
4.6
Scott Peterson
Win, Retain and Grow More of the "Right" Clients through a Tight & Focused Business Development Strategy
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Customer Journey Design for Product Leaders
New
Amy Jo Kim, Ph.D. and Scott Kim, Ph.D.
Storyboard your 30-day Customer Journey in 2 weeks with Generative AI
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Customer Journey Design for Product Leaders
New
Amy Jo Kim, Ph.D. and Scott Kim, Ph.D.
Storyboard your 30-day Customer Journey in 2 weeks with Generative AI
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Practical Product Development
New
Shivam Dehinwal, Cris Sion, and Matt DeRemer
Master the Product Development Process from Concept to Prototype in this Hands-On, Project-Based Bootcamp led by Industry Professionals.
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Practical Product Development
New
Shivam Dehinwal, Cris Sion, and Matt DeRemer
Master the Product Development Process from Concept to Prototype in this Hands-On, Project-Based Bootcamp led by Industry Professionals.
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Product-Market Fit for New Products and Startups
Ken Oestreich
Methods to achieve faster product validation and market traction. Ideal for new product introductions and early-stage startup leadership.
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Product-Market Fit for New Products and Startups
Ken Oestreich
Methods to achieve faster product validation and market traction. Ideal for new product introductions and early-stage startup leadership.
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Customer Development Courses

The process of engaging with potential customers to validate and refine product ideas.

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