5 ways to optimize your lead magnet



Here are 5 tips to keep in mind as you create your lead magnet:
✅ 1. Offer something people would be shocked you’re giving for free
✅ 2. Use a visual
✅ 3. Show your credibility
✅ 4. Paint a picture of the problem that your lead magnet solves
✅ 5. Put one call-to-action (CTA) on the page

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