Localization Toolkit for Global Marketing Teams

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Localization Toolkit for Global Marketing Teams

Hosted by Kevin O'Donnell and Pavel Soukenik

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185 students

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185 students

Go deeper with a course

Strategic Localization - Mastering Influence and Global Impact

Kevin O'Donnell and Pavel Soukenik

What you'll learn

Essential Localization Techniques

Discover key strategies to effectively localize your marketing content for international markets

Grow MQLs with Hyper-Localization and Advanced Approaches

Learn about the best approaches to streamline your localization and enhance global reach

Quick Wins for Market Expansion

Get practical tips and quick-fire tactics to boost your brand's presence and engagement in new regions

Why this topic matters

Mastering global marketing is crucial for capturing significant market share and accelerating revenue. Effective localization strategies, along with the right tools and techniques, are essential for worldwide impact. If you are a marketing or localization leader working to grow your global presence, this class is for you.

You'll learn from

Kevin O'Donnell

Growth Advisor at Global10x, previously VP, International Growth at Dropbox

🚀 Proven leader in international expansion and B2B growth, with 20+ years of leadership at Dropbox, Microsoft, and Nitro. He has led product, international, and GTM teams, driving market share and revenue growth globally.

Pavel Soukenik

Head of Global Solutions, Acolad, Adjunct Lecturer at University of Washington

✨ Strategy expert in global business growth, recognized with the Microsoft Supplier of the Year Award and the University of Washington Instructional Excellence Award for his innovative leadership and dedication to developing industry talent.

Previously at