Global10x

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Free collection of 12 deep dives into the international experience of leading companies, including Stripe, Shopify, Nike, SurveyMonday and more. 150+ pages of analysis and screenshots highlighting international growth best practices in action and opportunities for improvement. Learn from innovative hyper-localization and global growth tactics that can help you improve your international experience.

Global Growth Teardown (150+ pages)

Evaluate your organization's effectiveness across key strategic areas such as Strategy, Process, Influence, and Customer Focus. Identify strengths and areas for improvement and gain new insights into your localization strategy.

Localization Strategy Self-Assessment

Enhance your skills in aligning localization with business goals, influencing stakeholders, and delivering strategic international growth.

International Growth Advisor

Kevin O'Donnell

Strategic Localization Certification

Senior Localisation Specialist

Senior Localization Specialist

Head of Localization

Localisation and Content Manager

Localization Technology Lead

Sr. Manager, Localization

Strategic Localization Leader

Senior Localization Technology Specialist

Product Localization Manager

Senior Localization Strategy Specialist

Dropbox

Nitro Software

Microsoft

Why it matters: Localization leaders are stuck executing requests instead of driving strategy. Executives see localization as overhead, not opportunity. This certification teaches you to reposition your work as essential to growth and secure the resources and influence you need. What you'll accomplish In this 4-week intensive program, you'll create a complete strategic roadmap for 2026:<ul><li>Build a compelling business case that positions localization as strategic growth</li><li>Design stakeholder engagement strategies that create cross-functional buy-in</li><li>Develop ROI frameworks that go beyond "words translated" or "hours saved"</li><li>Practice executive communication that earns you a seat at the strategy table</li></ul>Who this is for Localization managers and directors at growth-stage companies who are ready to transform from tactical execution to strategic leadership. How it works<ul><li>3 live cohort sessions (2 hours each, Thursdays 4pm GMT)</li><li>2 private 1-1 strategy sessions (30 minutes each, scheduled weeks 4-6)</li><li>Small cohorts (8-12 participants) for personalized attention</li><li>Complete Strategic Goal Canvas delivered by week 4 (ready to present to leadership)</li></ul>

Transform localization from cost center to strategic growth driver

Build a business case that positions localization as a strategic growth driver

Map stakeholder motivations and build cross-functional coalitions

Develop your strategic roadmap with clear prioritization

Design measurement frameworks that drive impact

Build a strategic localization playbook your organization can execute

Localization leaders who want to increase their strategic influence &amp; impact among senior leaders.

Ambitious localization individual contributors who want to accelerate their career and deepen their expertise in localization strategy.

Product Managers and Marketers who want to develop strategies to drive international product growth.

Build Your 2026 Localization Roadmap in 30 Minutes

ex-VP International Growth at Dropbox

You'll learn the 5-pillar framework for building a strategic localization roadmap that positions loc as a growth driver

Strategic Localization Framework: From Reactive to Revenue

We'll walk through a real example together, and you'll start building your own roadmap using a proven template covering

Your 2026 Roadmap Canvas (Live Workshop)

You'll learn the three critical steps to take in the next week to validate your roadmap with stakeholders and present it

Implementation Strategy: Getting Executive Buy-In

Win International Users: Turn 9 Pitfalls to Your Advantage

Growth Advisor at Global10x, previously VP, International Growth at Dropbox

Pavel Soukenik

Head of Global Solutions, Acolad, Adjunct Lecturer at University of Washington

Discover how to structure pricing, currencies, and payment options so customers don’t stall at checkout.

Align pricing and payments with local markets

Fix language defaults, selectors, and global UX flows to minimize users bouncing.

Optimize language experience

Improve trust and accelerate adoption with local case studies and support coverage.

Master local proof and support

Use a simple 9-trap checklist and action plan to rank the most impactful changes you can make.

Audit with the global growth checklist

Build a Scalable Growth Engine for Global Expansion

Transform localization into a scalable driver of revenue and global reach.

Leverage localization as a strategic Growth Engine

Identify high-impact markets, adapt strategies, and avoid common expansion pitfalls.

Unlock international markets with a consistent brand

Use AI and automation to streamline expansion without sacrificing user experience.

Leverage AI for a scalable international presence

7 AI Uses Cases to Scale Global Marketing Content in 2025

From multilingual chat bots, through video subtitling, to webinar interpreting, see how AI can help you scale.

See practical use cases with real-world impact

Learn how to leverage AI to drive significant, concrete business outcomes.

Using AI to accelerate your Global Marketing Content goals

Optimize the integration of AI tools and services to expand your global marketing reach and engagement.

Make confident "build or buy" decisions to implement AI

Localization Toolkit for Global Marketing Teams

Discover key strategies to effectively localize your marketing content for international markets

Essential Localization Techniques

Learn about the best approaches to streamline your localization and enhance global reach

Grow MQLs with Hyper-Localization and Advanced Approaches

Get practical tips and quick-fire tactics to boost your brand's presence and engagement in new regions

Learn directly from Global10x