Transforming Marketing Content Creation at Scale

Lightning Lessons

Practical skills & tools to accelerate your career

Transforming Marketing Content Creation at Scale

Hosted by Brian Tsung, CEO of AIREA Studio and Michael DeNunzio, Managing Director, PVAI Consulting

405 students

What you'll learn

Understand the key features that matter

Evaluate AI content creation platforms with a marketer's lens.

Know when to use ChatGPT vs. a purpose built platform

Explore the limitations of general AI tools and how performance-tuned platforms are designed for marketing at scale.

Create on-brand content—fast

Learn how to generate high-quality multi-channel content across platforms.

Why this topic matters

PROBLEM: Marketing Complexity is at an All-Time High. Managing multiple marketing channels and platforms is overwhelming. Disconnected channels and platforms makes execution difficult, disrupts brand consistency, and limits agility. Creating Content is Slow and Resource-Heavy. Designing platform specific copy demands time, budget, and talent.

You'll learn from

Brian Tsung, CEO of AIREA Studio

Brian is a customer-centric and data focused marketing executive. Drove brand development, omni-channel go-to-market strategy and execution, media investment and analysis, customer retention / acquisition, site merchandising and creative for leading brands such as Banana Republic, Gap, and Frontgate.

Michael DeNunzio, Managing Director, PVAI Consulting

Michael is an Industry leader from internet/web1 to metaverse/web3 and now AI with a unique combination of business, technology, marketing, brand & venture experience. In addition to being Managing Director PVAI Consulting he is also the Co-Founder of AIREA Studio, a SaaS AI marketing platform that combines leading text, image, video, and data AI Models to efficiently produce content at scale. He previously led as CEO and sold a top internet digital marketing firm and was an Advisory Board Member and Shareholder of an AI search platform from its earliest days in an accelerator through its acquisition; President of a multi-brand investment and operating company created by the founder of Nautica; Board member of a fashion accessories company working with IZOD, Calvin Klein, PVH and Kenneth Cole.

Previously at