Jared has spent decades working through major technology shifts, from personal computing to the web to mobile to cloud-based applications. He has seen how new technologies often introduce unnecessary complexity when teams do not focus on user needs. The transformation to AI repeats many of the challenges previously faced by other new technologies.

In this Lightning Lesson, he explores how design leaders can deliver AI functionality that works within today’s constraints. You will learn to focus on what actually improves users’ lives rather than chasing hype.

Even with rapid advances, the gap between what AI promises and what it delivers is wider than ever. The challenge is to know where AI creates value for your customers and where it worsens your users’ experiences.

The good news is these challenges are not new. UX professionals have solved these before. By returning to proven practices, focusing on outcomes, reducing user burden, and understanding real needs, you can design AI functionality that truly improves people’s lives.