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UX & Design in an AI World: Strategic Fundamentals
3.9 (22)
8 Days - 3 Weeks
·Cohort-based Course
Ensure that every new AI capability your organization delivers improves the lives of our users and customers.
This course is popular
24 people enrolled last week.
UX & Design in an AI World: Strategic Fundamentals
3.9 (22)
8 Days - 3 Weeks
·Cohort-based Course
Ensure that every new AI capability your organization delivers improves the lives of our users and customers.
This course is popular
24 people enrolled last week.
Previously at
Course overview
UX & Design in an AI World: Strategic Fundamentals
The price increases to $249 on Friday, July 18 at 10am ET. Save $50.
AI is changing everything, and it’s currently impossible to imagine a world without it. The romantic viewpoint speaks to all the new things we’ll do with it — how it'll make all our lives so much better.
Yet, there is still a lot of work that needs to be done to make AI live up to its full potential. UX and Design can (and should) play a substantial strategic role in how AI is infused into our organization’s products and services.
How do we ensure that every new AI capability our organization delivers improves the lives of our users and customers?
We can’t let AI be something that just happens to our products. It needs to be something intentionally designed, in a way that respects its limitations, while delivering exceptional experiences to the people we design for.
Topic 1: Delivering Strategic UX & Design into the AI World
AI presents a critical opportunity for UX and Design to become strategic players within your organization. You’ll need new UX and design leaders to ensure that every new capability improves people’s lives, while delivering innovative value back to your organization is how you’ll realize AI’s full potential.
Topic 2: Bringing on AI Value through Intelligent UX & Design
Your organization will realize the value AI brings when your products and services exceed your customers’ expectations, anticipate your users’ needs, and eliminate the burden and toil of unnecessary work. Discovering and designing for these opportunities will strengthen your team’s UX and Design efforts, growing your influence and cementing the perception that great user experiences deliver value.
Topic 3: The Strategic UX & Design Process in an AI World
Your team will need a process that supports the demands that AI brings to your users’ experiences. Unfortunately, your team’s pre-AI UX processes will likely struggle to keep up with the sophistication and intricacies of this new world. You’ll need new skills, practices, and perspectives that'll reveal exciting customer innovations, demonstrate and communicate your team’s value, and create a vivid and compelling vision of future user experiences.
The price increases to $249 on Friday, July 18 at 10am ET. Save $50.
Who is this course for:
01
Experienced Product and UX leaders who are now building and designing AI capabilities into their products and services.
02
Senior UX and Individual Contributors who want to take a leadership role in their org to ensure that UX is given attention with AI efforts.
03
Professionals ready to drive strategic thinking throughout their org on how to implement and deliver innovative, high-quality AI-infused UX.
What you’ll learn from each topic:
Topic 1: Delivering Strategic UX & Design into the AI World
- Demonstrate that AI’s most significant value lies in improving customer lives.
- Deliver strategic innovation to your org in a world where AI still has severe limitations.
- Make UX a top priority for product and development teams who are heads-down on delivering new AI capabilities.
Topic 2: Bringing on AI Value through Intelligent UX & Design
- Map AI capabilities against the Kano Model to identify customer expectations, capability payoffs, and opportunities to delight customers.
- Eliminate user resistance to change while ensuring that new capabilities are made intuitive to new and existing users.
Topic 3: The Strategic UX & Design Process in an AI World
- Upgrade your UX research practices to uncover where AI provides competitive value.
- Measure the success of your AI efforts and the progress of your team’s delivered value.
- Paint a vision of how AI improves your users’ lives, motivating your Product and Dev peers to prioritize UX.
What’s included
Live sessions
Learn directly from Jared Spool in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
The price increases to $249 on Friday, July 18 at 10am ET. Save $50.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
Course syllabus
3 live sessions • 6 lessons
Week 1
Jul
22
Session 1: Delivering Strategic UX & Design into the AI World
Topic 1 Notes and Resources
Jul
24
Session 2: Bringing on AI Value through Intelligent UX & Design
Topic 2 Notes and Resources
Week 2
Jul
29
Session 3: The Strategic UX & Design Process in an AI World
Topic 3 Notes and Resources
3.9 (22 ratings)
What students are saying
Choose the Cohort Best for You...
2-3 hours per topic
3 Course Topics
Each topic features a 40 to 50-minute lecture accompanied by notes and resources.
3 Live Q&A Sessions
Choose the cohort live Q&A dates that best match your schedule. We have sessions at different times to meet different schedule needs.
Everything is Recorded
All of Jared's topic lectures are recorded for you to watch anytime. We also record the live Q&A so you can go back and listen to how Jared answers everyone's questions.
Meet your instructor...
Jared Spool
Jared Spool
Everything you learn in this workshop comes directly from Jared’s years of working across industries, discovering the best practices for organizations to deliver well-designed products and services.
His experience working with design leaders of organizations like IBM, NASA, GE, Fidelity Investments, SAP, GM, Exxon Mobil, and the Obama White House has taught him exactly what teams need to mount strategic, influential UX research initiatives.
You’ll love his stories, his ability to demonstrate every point with a simple, concrete example, and his comically adorable attempts to draw out his ideas. (You can’t fault him for trying, though.)
Most importantly, you’ll love how much smarter you’ll feel after spending a few minutes absorbing his experience-informed wisdom. Don’t pass up this opportunity to glean everything you can from Jared.
People say about learning from Jared...
Jacquelyn Candelas
Michael Wagener
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UX & Design in an AI World: Strategic Fundamentals
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The Difference: Strategy Over Tactics
Content Focused on Strategic Thinking
This course goes beyond tactics and tools, focusing on strategy and outcomes.
Includes Resources
The course includes the notes and recordings for both of the recent Lightning Talks, How AI Will Bring On A UX Resurgence and The Best UX Metrics for AI-Based Functionality
Learning is Better Together
Join a community of like-minded individuals who share your desire to grow their strategic leadership skills. Jared will lead the group every step og the way.
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Join an upcoming cohort
UX & Design in an AI World: Strategic Fundamentals
Cohort 2
$199
Dates
Payment Deadline
Don't miss out! Enrollment closes in 5 days
Cohort 3
$199
Dates
Payment Deadline
$199
3.9 (22)
5 days left to enroll