How AI Will Bring on a UX Resurgence

Hosted by Jared Spool

Fri, Jun 13, 2025

4:00 PM UTC (1 hour)

Virtual (Zoom)

Free to join

193 students

Invite your network

Go deeper with a course

UX & Design in an AI World: Strategic Fundamentals
Jared Spool
View syllabus

What you'll learn

Some say the UX field is in a slump. AI will fix that.

AI will get UX professionals out of their rut. More significantly, making AI work will increase the value of great UX.

Unchecked, AI will lead to poor experiences for our users.

How will you best handle AI’s hallucinations, omissions, and other severe (and sometimes catastrophic) limitations?

What AI will do in the future ≠ what AI can do today.

How do you deliver greatness when everyone’s expectations are too high? UX folks must deal with today’s reality.

Must-have new UX skills, practices, and perspectives.

The current best practices won’t cut it. AI demands a strategic, experience-focused approach to UX.

Why this topic matters

The world romanticizes AI as an all-powerful, game-changing, sci-fi-like technology when, in reality, it barely works. But it demos well. Reality is about to set in, and the disappointment will be profound. Prepared UX professionals will thrive as they use their masterful research and design skills to compensate for AI’s severe limitations. Then, the value of great UX will stand out to everyone.

You'll learn from

Jared Spool

Center Centre's Maker of Awesomness and expert in UX Strategy

Jared has seen a few things in his 48 years of experience. He’s been in this industry since the dawn of personal computing. He has witnessed the emergence of personal software, websites, apps, and social networking, including both good and bad design.


In this Lightning Lesson, Jared will share how this AI thing has happened before. He observed a similar disparity between hype and reality when the first websites emerged in the early 2000s. And in the 2010s, he saw the same patterns emerge again when the first mobile apps burst onto the scene. 


In each case, just like now, there was a substantial difference between what the executives were asking for and what the teams could deliver. Additionally, in each case, the UX field experienced a significant increase in value and demand, particularly for those UX professionals who quickly adapted to new technologies.


Now you can benefit from Jared’s vast experience and long history in this field. Come and collect the wisdom to learn how to prepare yourself for the UX renaissance that we’re all about to experience.

A Center Centre program

Center Centre – UIE

Learn directly from Jared Spool

By continuing, you agree to Maven's Terms and Privacy Policy.

© 2025 Maven Learning, Inc.