Leadership in the AI Era
Growth Team of One: Combine PM + Design to Drive PLG Impact
Hosted by Kate Syuma
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Tue, Jul 29, 2025
3:00 PM UTC (30 minutes)
Virtual (Zoom)
Free to join
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Go deeper with a course
User-Centric Product-Led Growth: Build Your Roadmap from Quick Wins to Big Bets
Kate Syuma
Founder @Growthmates • Ex-Miro Head of Growth Design
Tue, Jul 29, 2025
3:00 PM UTC (30 minutes)
Virtual (Zoom)
Free to join
Go deeper with a course
User-Centric Product-Led Growth: Build Your Roadmap from Quick Wins to Big Bets
Kate Syuma
Founder @Growthmates • Ex-Miro Head of Growth Design
What you'll learn
Operate as a "Growth Team of One"
Learn how to combine PM and Design mindset to become an indispensable Growth team player.
Combine UX and PLG Without Conflict
Get 3 practical ways to align product-led growth with intuitive, user-first design.
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Prove PLG Value Early
Discover ways to earn internal trust and show early traction to get buy-in for Growth function.
Q&A with Kate Syuma
Ask your questions on PLG and Growth team cultures — live and unscripted.
Why this topic matters
Too often, PMs and designers pull in different directions when it comes to PLG. But as a "Growth team of one", you need to wear both the product and design hats. The most successful products combine strong UX with smart growth. This lesson will show you how to connect these strengths, prove value quickly, and create products that are both user-first and growth-ready.
You'll learn from
Kate Syuma
Founder @Growthmates • Ex-Miro Head of Growth Design
- Over 6+ years at Miro, Kate built a team of 10+ people and strategized Miro's growth across Activation, Retention, Monetisation, and Community Platforms.
- As a founder at Growthmates, she is advising B2B and B2C companies who want to bring PLG and excel in User Experience simultaneously.
- Growthmates Podcast and Newsletter captured growth stories from 30+ leaders from Notion, Canva, Loom, Amplitude, Dropbox, and more.
Helped companies and clients from:
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