AI for Product Managers Bootcamp

Valerio Zanini

Product Innovation & AI Trainer

Get AI super powers to grow in your PM job

Using AI in product management is not just about getting better at ChatGPT. It's about leveraging AI across the product development life cycle (PDLC) to accelerate, expand, and simplify what's possible.

Unfortunately, most AI courses for PMs focus on how to build AI-powered features. But PMs can benefit from AI practices regardless of the type of product they are building. This is the focus of this course: helping PMs expand the daily practice of product management and giving PMs super powers.

Over two weeks, you’ll learn—by doing—how to use AI to accelerate discovery, synthesize insights, explore solutions, and support decisions, while understanding where AI helps and where it can mislead. This is a hands-on, instructor-led cohort for PMs who make real product decisions.

Duration: 2 weeks (short, intensive, focused) + Graduation Demo day

Format: Instructor-led cohort with 2 sessions per week (see schedule below)

Between sessions: Hands-on individual assignments (to build the practical muscles)

What you’ll learn

Learn how to use AI to accelerate customer discovery, validate solutions, and make better product decisions, without leaving your desk

  • Understand how AI expands each of the PDLC phases in Discovery, Define, Design, and Drive.

  • Accelerate your process from problem definition to idea validation and drive innovation.

  • Use AI for customer discovery and market research.

  • Create Synthetic Users, practice interview guides, and conducting synthetic customer interviews.

  • Synthesize your discovery and market research, and generate better Insights

  • Practice real-life product decisions while working hands-on with AI tools.

  • Learn a repeatable workflow that you can apply to your job.

  • Customize your AI prompts

  • Learn how AI can accelerate and expand insight generation.

  • Distinguish between trustable outputs and hallucinations.

  • Techniques to minimize mistakes and improve accuracy of results.

  • Accelerate and expand ideation and problem-solution fit with AI.

  • Learn how to use AI to ideate, prototype, prioritize, and validate new ideas quickly.

  • Build prototypes and functional MVPs with vibe-coding.

Learn directly from Valerio

Valerio Zanini

Valerio Zanini

Product Management and Innovation trainer. Author, "AI for Product Managers".

I have trained Product Managers at
Capital One
HP
Cisco
Wesco
Google

Who this course is for

  • Product Managers, Product Owners, Product Leaders, and entire product teams. Startup founders and product designers.

  • PMs who want to move beyond “AI curiosity” to real, practical use of AI in product discovery and development, with hands-on practice.

  • This course is not a beginner tutorial on ChatGPT. It's a deep-dive on how to use AI tools in product work.

What's included

Valerio Zanini

Live sessions

Learn directly from Valerio Zanini in a real-time, interactive format.

Hands-on practice

Practical exercises after each session. Work on a real product idea and use AI from discovery to prototype.

Repeatable worflow

Learn a repeatable workflow that you can apply to your product decisions.

Pre-defined prompts for PM work

A library of prompts you can use in your daily job.

Free copy of my book

A digital copy of my book "AI for Product Managers" is included in the course.

Community of peers

Collaborate, stay accountable, and share insights with like-minded professionals.

Lifetime access

Go back to course content and recordings whenever you need to.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

1-on-1 coaching

Follow-up coaching call with Valerio for implementation and support.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Course syllabus

4 live sessions • 10 lessons • 6 projects

Week 1

Mar 17—Mar 22

    #1: Discovery with AI: Synthetic Users & Interviews

    • Mar

      17

      Interactive Session 1: Discovery with AI

      Tue 3/176:00 PM—8:00 PM (UTC)
    4 more items • Free preview

    Define with AI: Accelerate Insight Generation & Problem Framing

    • Mar

      20

      Interactive Session 2: Define

      Fri 3/206:00 PM—8:00 PM (UTC)
    4 more items • Free preview

Week 2

Mar 23—Mar 27

    #3: Expanding Ideation & Solution Design with AI

    • Mar

      24

      Interactive Session 3: Design and Ideation

      Tue 3/246:00 PM—8:00 PM (UTC)
    5 more items • Free preview

    #4: Build Prototypes to Drive Decision-Making and Analyze Risks

    • Mar

      27

      Interactive Session 4: Drive, Validate & Decide

      Fri 3/276:00 PM—8:00 PM (UTC)
    3 more items • Free preview

Free resources

Schedule

Live sessions

4 hrs / week

Lecture, Q&A, and student projects review

    • Tue, Mar 17

      6:00 PM—8:00 PM (UTC)

    • Fri, Mar 20

      6:00 PM—8:00 PM (UTC)

    • Tue, Mar 24

      6:00 PM—8:00 PM (UTC)

    • Fri, Mar 27

      6:00 PM—8:00 PM (UTC)

Projects

2-4 hrs / week

Work on a real product idea while practicing AI tools for Discovery, Ideation, Prototyping, and Validation. Apply a repeatable playbook that can be used in any project.

Async content

1 hr / week

Additional articles and videos to further your expertise

Book "AI for Product Managers" - digital copy offered to students

Book "AI for Product Managers" - digital copy offered to students

Digital copy included in the registration

Valerio's book "AI for Product Managers" is a companion to this course. You get a free copy when you register.

What you learn in the book

  • How to effectively use AI in your PM job.

  • Distinguish between Accelerate, Expand, and Simplify opportunities.

  • Save weeks of time by using the right tools at the right moment in the PDLC

  • Why building an AI product is different from a traditional SW product

Frequently asked questions

$695

USD

6 days left to enroll

Enroll