The Growth Renaissance
Build Your Customer Advocacy Growth Engine
Hosted by Taylor Wells
What you'll learn
8 specific tactics you can implement
Walk away with eight specific programs and tactics you can implement today.
Understand the why behind customer advocacy
Leverage social proof and relationships is #1 more powerful & efficient way to drive revenue.
Get your burning questions answer
Trying to figure out how to apply customer advocacy strategies to your org? Get your questions answered live
Why this topic matters
For B2B marketers, it’s pretty obvious. Leveraging social proof, word of mouth, and other customer advocacy to grow your customer base is essential. Not only do all your other campaigns require social proof and see a lift in performance, but customer advocacy programs can generate net new revenue in and of themselves. This is why investing in customer advocacy in 2025 is so important.
You'll learn from
Taylor Wells
4x B2B Marketing Leader: Scaled Customer Advocacy Programs To $1MM+ New Revenue
I've been a marketer, a seller, and now an entrepreneur & fractional demand gen consultant. I've spent the last 10+ years focused on generating efficient demand (i.e., interested potential buyers). Most companies I've worked with have either been bootstrapped or lightly funded, forcing me to get creative and consistently think outside the traditional playbook boxes to drive efficient revenue.
Go deeper with a course
B2B Demand Generation Accelerator

Taylor Wells
4x Demand Gen & ABM Leader - $150mm+ in Efficient Pipeline Opportunities Created
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