practical skills and tangible tools to accelerate your career immediately
Becoming the Marketing Leader Your Company Needs
Hosted by Andy McCotter-Bicknell, Julien Sauvage, and Natalie Taylor
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Learn directly from Andy McCotter-Bicknell, Julien Sauvage, and Natalie Taylor
What you'll learn
How to assert ideas and shape marketing strategies
What you need to do to be heard, drive decisions, and get things done across your organization.
The difference between marketing ICs and leaders
Avoid common mistakes (that even mid-level marketers make!) that hinder influence.
Turn influence into action
Leverage your influence to optimize product launches, campaigns, positioning, and drive growth.
Why this topic matters
It's nearly impossible to make an impact as a marketer without influence—not just within your marketing team, but across your organization.
Join Andy McCotter-Bicknell as he interviews marketing leaders Julien Sauvage and Natalie Taylor to learn how to gain that influence within your org, apply it to your work, and why having it can take your marketing career to the next level.
You'll learn from
Andy McCotter-Bicknell
Head of Competitive Intel at Apollo.io, previously ClickUp and ZoomInfo
Julien Sauvage
GVP, Marketing at Clari, previously Gong and Salesforce
Natalie Taylor
Head of Marketing at Capsule
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