The Power of Story: Storytelling for Cross-Cultural Leaders

Henry V Bao Lachaux

Chief Storytelling Officer · 10 Nexus

Find, shape & tell the leadership story that lands across cultures & functions

As cross-cultural leaders, builders, and creators, we lead across cultures, functions, and generations. In the age of AI, the technical is automated; what sets us apart is our ability to influence, and make people feel, trust, and act across difference. That's the power of story. It isn't a gift we're born with, but an ongoing, deliberate practice. Stanford Professor Jennifer Aaker finds a story is 22× more memorable than facts alone.

When we don't tell our story, someone else tells it for us: the single story, the incomplete version. As Chimamanda Ngozi Adichie warns in her acclaimed TED talk, whoever holds the pen defines us. This workshop is how we take the pen back.

In two hands-on hours, you'll find a signature leadership story, shape it with our A.R.C.™ framework: Awareness → Revelation → Commitment, find an image that carries it across audiences, and practice telling it live to peers. You'll leave with a signature leadership story you can use tomorrow, and start building a leadership story bank you keep returning to for years.

New here? Take the free 5-minute quiz to find your signature leadership type, plus receive a Signature Story Field Guide for every registrant.

What you’ll learn

Being brilliant isn't enough to be heard across cultures. Tell the signature story that makes any room trust you, follow you, remember you.

Surface a true story from your own life with an agency-forward prompt — no scripts, no clichés.
Choose the moment that carries real stakes, so your audience leans in.
Leave with a first story you can use in tomorrow's meeting.

Build any story in three acts — Awareness → Revelation → Commitment — with four beats inside: Moment → Stakes → Turn → Impact.
Apply it to a pitch, an all-hands, or a hard conversation.
Leave with a repeatable framework you'll reuse for years.

Find the single image at your story's heart that any listener, in any culture, can complete.
Tell one story two ways for two different audiences.
Build resonance across languages, cultures, and rooms.

Tell your story in a supportive room and get real-time feedback.
Use the Nexus listening method that builds trust across difference, fast.
Turn nerves into fuel with simple breathing and visualization techniques.

Map the six signature story types: Origin, Between-Worlds, Overcoming, Purpose, Values, and Change.
Seed your bank by crafting your first story live.
Leave with a template to keep capturing and refining stories over time.

Workshop agenda

01 · Welcome & the frame
Why story is a leader's edge in the age of AI — and a grounding that drops the room out of "performance mode" into something real.
02 · Warm-up: your story in six words
A fast, playful round that proves everyone here is already a storyteller.
03 · Find your story type
From the quiz: name the signature story most yours, and share it with the room.
04 · FIND — excavate the moment
A guided dig for the one true moment worth telling: a scene, not a summary.
05 · SHAPE — the A.R.C.
Three acts (Awareness → Revelation → Commitment) with the four beats inside (Moment → Stakes → Turn → Impact).
06 · TELL — live, in a curated room
Practice in pairs, then to the room, with warm real-time feedback and the Nexus listening method.
Reflect & connect
A short round of peer feedback that turns strangers into a circle.
Your Story Bank & next steps
Seed the six types, and your path onward with Nexus Voices.

Learn directly from Henry

Henry V Bao Lachaux

Contact

Founder & Chief Storytelling Officer, 10 Nexus Global · Leadership & Voice Coach

Companies and Clients

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Who this workshop is for

Cross-cultural leaders — leading global, hybrid, or diverse teams, who need to align and inspire across difference.
Founders & entrepreneurs — pitching, selling, and hiring across cultures, whose story has to move every stakeholder.
Creators & community builders — who want their message to reach and resonate across cultures and platforms.

What's included

Live sessions

Learn directly from Henry V Bao Lachaux in a real-time, interactive format.

Lifetime access

Revisit the recordings and materials whenever you need them.

Community of peers

Practice and be witnessed alongside cross-cultural leaders, founders, and creators.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

The Signature Leadership Story Field Guide

A beautifully designed guide with the A.R.C. framework, the six story types, and a worksheet — yours to keep and reuse.

Leadership Story Bank template

Capture and grow your go-to leadership stories over time.

The Nexus Story Deck (digital)

24 storytelling cards to spark your next signature leadership story — to use on your own, or in a story circle.

Maven Guarantee

Your purchase is backed by the Maven Guarantee.

Testimonials

I uncovered my 'why' in a way that felt grounded and authentic. It transformed how I communicate — not just what I say, but how I show up.
Rachel Foster (Ambroziak)
Associate Director of Talent Attraction, Blueprint Medicines
Henry coached me on various powerful storytelling and presentation techniques — the storytelling arc, methods to warm up my voice, and tips on how to engage the audience. His knowledge of the subject and personal experience as a speaker were tremendously helpful. He constantly encouraged me to step out of my comfort zone and put these newly acquired skills into practice. Practicing real stories in a trusted group helped me speak with more confidence.
Jeren Browning
Department Manager, Idaho National Laboratory
The program helped me connect the dots between my experiences, values, and how I show up as a leader. The real-time feedback gave me clarity I still use today.
Phong Tran
North America Team Lead, Dynamic Yield
I appreciated Henry's expertise in content marketing and storytelling, coupled with his insights as both an empathetic leader and a coach. He empowered me to ask critical questions for both my personal development and making an impact on the business. Learning how my stories landed — across cultures and perspectives — was a breakthrough for my leadership. I highly recommend him to anyone who wants to grow powerfully in their career and needs the extra push from his weekly mentorship.
George Mack
Global Campaign Manager, Fastly
Henry was instrumental as a career coach in my intensive journey into software engineering and product management. He empowered me to ask the right questions and explore important career decisions, such as starting my own agency and eventually landing at a US company. I really appreciate Henry's knowledge and patience, and his generosity with his time — hosting interview prep sessions and sending resources during my first 90 days after the program, a crucial moment in my career transition.
Cesar Jimenez
Front-end Web Developer, Arsenal Studios
Henry is an empathetic domain expert who helped us unlock opportunities building growth channels for our business. He worked both with me directly as a senior executive and with my team, with hands-on coaching to set up growth sprint cadences and train technical branding, marketing, and content skills. Once the setup was clear, the learning was exceptional.
Tony Ngo
Partner, 20in20partners