Zain Abiddin I help teams build repeatable growth engines.
I’m a product and growth leader who has spent my career building and scaling subscription businesses.
At Canva, I led subscription growth initiatives as the company scaled past $3B in ARR, working across pricing, packaging, retention, payments, and monetization. Before that, I worked at Shopify and have advised companies including Jotform on growth.
Today, I’m the founder of GrowthPad, where I work with growth leaders and operators to turn messy growth problems into clear, repeatable systems.
My workshops are built around practical frameworks, real company examples, and the lessons I wish I had when making these decisions inside high-growth companies.

Courses
Multi-day, guided programs to get real results

Subscription Growth Accelerator
Diagnose your subscription growth engine, identify your highest-leverage constraint, and leave with a prioritized 90-day growth plan.

Build a Growth Engine AI Can't Commoditize
Build a growth engine that compounds by strengthening your market signal, distribution, growth loops, and proprietary learning.
Workshops
Single-day, hands-on sprints to practice new skills
Lightning Lessons
Free, interactive sessions to explore new topics

How to Build Distribution You Actually Own

How to Build Accelerating Growth Loops that Compound

How to Build Tribal Knowledge AI Can’t Copy

How to Find Strong Market Signals Before You Build

How to Build a Growth Engine AI Can’t Commoditise

How to Build a Business AI Won’t Eat
Services

Growth Strategy Diagnostic
For founders and growth leaders who feel like growth has stalled. We’ll identify the biggest constraint across acquisiti
Book your diagnostic

Subscription Growth & Monetization Advisory
Hands-on advisory for SaaS teams improving pricing, retention, expansion, and subscription revenue.
Contact instructor
Resources

How to Find Opportunities That Can Grow in the AI Era
Get the WEDGE framework deck + worksheet to identify, evaluate, and prioritize AI-era product opportunities.
Get framework

How to Find Strong Market Signals Before You Build
Validate demand before you build. Get the framework, worksheet, and on-demand workshop.
Get the Toolkit

How to Turn Payments Into a Growth Lever: Reduce Processing Costs and Recover More Revenue
Turn payments into a growth lever: reduce processing costs, recover failed payments, and unlock more revenue
Get free resource

Mastering Subscriptions Growth
Get this free resource
Get free resource
