Zain Abiddin I help teams build repeatable growth engines.
I’m a product and growth leader who has spent my career building and scaling subscription businesses.
At Canva, I led subscription growth initiatives as the company scaled past $3B in ARR, working across pricing, packaging, retention, payments, and monetization. Before that, I worked at Shopify and have advised companies including Jotform on growth.
Today, I’m the founder of GrowthPad, where I work with growth leaders and operators to turn messy growth problems into clear, repeatable systems.
My workshops are built around practical frameworks, real company examples, and the lessons I wish I had when making these decisions inside high-growth companies.
Courses
Multi-day, guided programs to get real results
Workshops
Single-day, hands-on sprints to practice new skills
Lightning Lessons
Free, interactive sessions to explore new topics

How to Build a Business AI Won’t Eat

How to Turn Payments Into a Growth Lever

How to Find Opportunities That Can Grow in the AI Era

The AI Distribution Advantage

How AI Changes Activation, Retention, Expansion & Growth

AI Pricing: Build a Pricing System, Not a Pricing Page
Services

Growth Strategy Diagnostic
For founders and growth leaders who feel like growth has stalled. We’ll identify the biggest constraint across acquisiti
Book your diagnostic

Subscription Growth & Monetization Advisory
Hands-on advisory for SaaS teams improving pricing, retention, expansion, and subscription revenue.
Contact instructor
Resources

AI Product Opportunities: WEDGE Deck + Worksheet
Get the WEDGE framework deck + worksheet to identify, evaluate, and prioritize AI-era product opportunities.
Get the WEDGE framework

How to Turn Payments Into a Growth Lever: Reduce Processing Costs and Recover More Revenue
Turn payments into a growth lever: reduce processing costs, recover failed payments, and unlock more revenue
Get free resource

Mastering Subscriptions Growth
Get this free resource
Get free resource
