Subscription Growth Accelerator

Zain Abiddin

Ex-Canva | Subscription Growth Advisor

Stop guessing at growth. Find the constraint that will actually move revenue.

Most subscription companies don’t suffer from a lack of growth ideas. They suffer from too many ideas, weak prioritization, and teams working on the wrong constraint.

You can improve onboarding, launch experiments, change pricing, add AI features, or spend more on acquisition and still barely move revenue if you haven’t identified where growth is actually breaking.

The Subscription Growth Accelerator is designed to help founders, growth leaders, and product teams diagnose their subscription business systematically and build a focused plan around the opportunities with the highest potential impact.

You’ll work on your actual business across:

  • Acquisition and conversion

  • Activation and onboarding

  • Pricing and packaging

  • Retention and churn

  • Expansion and upsells

  • Payments and involuntary churn

  • Growth metrics and experimentation

This is not a collection of growth tactics or theoretical frameworks.

By the end, you’ll have a clear diagnosis of your growth engine, a prioritized opportunity backlog, the experiments you should run next, and a 90-day subscription growth roadmap your team can execute.

What you’ll learn

Diagnose your subscription growth engine, identify your highest-leverage constraint, and leave with a prioritized 90-day growth plan.

  • Map how acquisition, activation, monetization, retention, and expansion work together and identify where growth is actually breaking.

  • Separate symptoms from root causes and determine which problem is most likely to materially move revenue.

  • Evaluate your pricing, packaging, trials, paywalls, and upgrade paths to uncover opportunities to increase conversion and revenue.

  • Identify the drivers of churn, engagement, repeat usage, upgrades, and expansion so you can grow customer lifetime value.

  • Turn dozens of possible ideas into a focused backlog of experiments ranked by expected impact, confidence, and effort.

  • Leave with clear metrics, priorities, experiments, owners, and milestones your team can start executing immediately.

Learn directly from Zain

Zain Abiddin

Zain Abiddin

Built subscriptions at Canva | Ex-Shopify | Founder, GrowthPad

Previously Growth at
Canva
Coursera
Shopify.com
See all products from Zain

Who this course is for

  • 1. SaaS founders with traction

    You have a working product and recurring revenue, but growth has become inconsistent.

  • 2. Heads of Growth, Product, or Monetization

    You own growth outcomes and need a sharper system for diagnosing problems

  • 3. Subscription teams preparing for the next stage of scale

    You need to turn scattered growth ideas into a focused 90-day plan.

Prerequisites

  • Active Product or Business

    You should be working on a product, startup, or business where you can apply the course frameworks to a real growth opportunity.

  • A Growth Challenge to Solve

    Come with a specific growth problem, constraint, or opportunity you want to work through during the course.

  • Basic Growth Metrics Familiarity

    You should have a basic understanding of metrics such as acquisition, activation, retention, conversion, or revenue.

What's included

Zain Abiddin

Live sessions

Learn directly from Zain Abiddin in a real-time, interactive format.

Direct feedback from Zain

Get your pricing, experiments, metrics, and roadmap pressure-tested throughout the cohort.

Company growth teardown

Apply the frameworks to your actual funnel, monetization model, and growth constraints.

90-day growth roadmap

Leave with a prioritized plan your team can start executing immediately.

Live working sessions

4 live sessions where we diagnose your growth engine and build your strategy together.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Learn alongside founders and growth leaders facing similar subscription growth challenges.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Growth templates & frameworks

Get the scorecards, diagnostic tools, prioritization frameworks, and experiment templates used during the program.

Office hours & Q&A

Bring live business problems and get tactical feedback between core sessions.

Maven Guarantee

Your purchase is backed by the Maven Guarantee.

Course syllabus

4 live sessions • 2 lessons

Week 1

Oct 25

    Oct

    25

    Find the Constraint That’s Actually Limiting Growth

    Sun 10/253:00 PM—5:00 PM (UTC)

    Project: Growth Constraint Memo

    1 item

Week 2

Oct 26—Nov 1

    Nov

    1

    Monetize: Pricing, Packaging & Payments

    Sun 11/14:00 PM—6:00 PM (UTC)

Free resources

Schedule

Live sessions

2-4 hrs / week

Four live working sessions where we’ll diagnose your growth engine, identify the highest-leverage constraint, prioritize opportunities, design experiments, and build your 90-day growth roadmap. Sessions combine frameworks, examples, hands-on exercises, and live feedback.

    • Sun, Oct 25

      3:00 PM—5:00 PM (UTC)

    • Sun, Nov 1

      4:00 PM—6:00 PM (UTC)

    • Sun, Nov 8

      4:00 PM—6:00 PM (UTC)

    • Sun, Nov 15

      4:00 PM—6:00 PM (UTC)

Projects

1-2 hrs / week

Apply each week’s frameworks directly to your company or product. You’ll build your Growth Engine Map, define your growth constraint and scorecard, create a prioritized experiment backlog, and leave with 3 experiments plus a practical 90-day roadmap.

Async content

1 hr / week

Short readings, templates, examples, and worksheets designed to prepare you for each live session. Complete the material beforehand so we can spend live time working on your growth strategy rather than reviewing theory.

Frequently asked questions

Maven for Teams

Reimbursement

Get your company to pay

Everything L&D needs: email template, receipts, and certificate of completion.

Get reimbursed

Team discount

Learn with your teammates

Save 20%+ when 2 or more teammates enroll in the same cohort.

Save 20%+ with a team

Private cohort

Run a cohort for your org

A dedicated cohort with a custom schedule and curriculum, tailored to your team.

Book a private cohort

$2,500

USD

Oct 25Nov 22
Enroll