Growth Strategy Workshop: Build a Repeatable Growth Engine

Zain Abiddin

Ex-Canva Growth PM | Founder, GrowthPad

Stop guessing at growth. Find your biggest constraint and what to do next.

Most teams don’t have a shortage of growth ideas. They have a prioritization problem.

There are always more channels to test, onboarding flows to improve, pricing experiments to run, retention issues to fix, and AI tools to try. The hard part is knowing which problem actually matters most right now.

That’s where growth teams often lose momentum: too many initiatives, unclear ownership, weak prioritization, and experiments that aren’t tied to the real constraint in the business.

This workshop gives you a practical system for cutting through that noise.

You’ll bring your actual product or company, map your growth engine across acquisition, activation, retention and monetization, identify the biggest constraint holding back growth, and turn it into a prioritized execution plan.

You won’t leave with another folder of slides.

You’ll leave with a clear growth diagnosis, prioritized experiment backlog, key metrics, and a 90-day roadmap your team can actually execute.

What you’ll learn

Go from scattered growth ideas to a clear diagnosis, prioritized opportunities, and a 90-day growth plan your team can execute.

  • Map acquisition, activation, retention, and monetization

  • Identify where users or revenue are leaking

  • Separate symptoms from the actual growth problem

  • Identify the bottleneck limiting growth right now

  • Determine which problem has the highest upside

  • Avoid wasting time on lower-impact initiatives

  • Define the outcomes that actually matter

  • Identify leading indicators that predict growth

  • Build a simple scorecard your team can review weekly

  • Turn scattered ideas into a structured backlog

  • Rank opportunities by impact, confidence, and effort

  • Decide what to work on now, next, and later

  • Turn opportunities into clear hypotheses

  • Define measurable success criteria

  • Design experiments that produce actionable learning

  • Select the highest-priority initiatives for the quarter

  • Sequence experiments around your biggest constraint

  • Leave with a clear execution plan your team can follow

Workshop agenda

  • 01 — Map Your Growth Engine

    Build a simple view of how your business grows across acquisition, activation, retention, and monetization. Map the core stages of your customer journey.Identify the metrics that matter at each stage

  • 02 — Find Your Biggest Growth Constraint

    Diagnose what is actually holding the business back right now. Separate symptoms from root causes Identify the highest-leverage bottleneck. Decide which growth problem deserves attention first

  • 03 — Build Your Growth Scorecard

    Turn your strategy into a small set of numbers you can actually manage. Define your primary growth outcome. Choose the leading indicators that drive it. Create a weekly scorecard for tracking progress

  • 04 — Identify & Prioritize Growth Opportunities

    Turn customer problems, data, and ideas into a focused growth backlog. Generate opportunities across acquisition, activation, retention, and monetization. Evaluate ideas on impact, confidence.

  • 05 — Design High-Quality Growth Experiments

    Convert your best opportunities into experiments that produce useful learning. Write clear growth hypotheses. Define success metrics before launching. Design tests that lead to actionable decisions.

  • 06 — Build Your 90-Day Growth Roadmap

    Select your highest-priority initiatives. Sequence experiments around your biggest constraint. Define what your team should execute over the next 90 days.

Learn directly from Zain

Zain Abiddin

Zain Abiddin

Built subscription growth at Canva as ARR scaled past $3B+

Growth & Advisory Roles at:
Canva
Coursera
Shopify.com
Stripe
Jotform
See all products from Zain

Who this workshop is for

  • Founders & Startup Leaders
    Founders with traction who need to identify their biggest growth constraint.

  • Product & Growth Leaders
    PMs and growth leaders responsible for improving acquisition, activation, retention, monetization, or expansion.

  • GTM & Revenue Leaders
    GTM, marketing, and revenue leaders who want to turn scattered growth initiatives into a focused 90-day execution plan.

Prerequisites

  • 01 — A real product or business to work on

    Come with an existing product, company, or growth challenge you can apply the frameworks to during the workshop.

  • 02 — Basic understanding of your growth funnel

    You should understand how your business acquires, activates, retains, and monetizes customers, even if your data is imperfect.

  • 03 — Access to basic business metrics

    Ideally, know a few key numbers such as traffic, conversion, retention, revenue, or customer growth. Estimates are completely fine.

What's included

Zain Abiddin

Live sessions

Learn directly from Zain Abiddin in a real-time, interactive format.

3-hour live Growth Strategy Workshop

Work through your real growth challenges live and leave with a clear plan.

Growth Engine Mapping Template

Map acquisition, activation, retention, and monetization in one simple view.

Growth Constraint Diagnostic

Identify the single biggest bottleneck limiting your growth right now.

Growth Metrics Scorecard

Choose the key metrics and leading indicators your team should track weekly.

Prioritized Experiment Backlog

Turn scattered ideas into a ranked list of high-impact growth opportunities.

90-Day Growth Roadmap

Build a focused execution plan for what your team should tackle next.

Live Q&A and Feedback

Get direct feedback on your growth strategy, priorities, and experiments.

Workshop Recording

Revisit the session and frameworks after the live workshop.

GrowthPad Growth OS Framework

Use a repeatable system for diagnosing, prioritizing, and executing growth.

Community of Founders & Growth Leaders

Learn alongside operators working through similar growth challenges.

Maven Guarantee

Your purchase is backed by the Maven Guarantee.

Introduction to the Growth Strategy Workshop

Unlock sustainable growth with our Growth Strategy Workshop! 🚀

A preview of the practical, operator-led thinking you’ll get inside the workshop

Frequently asked questions

Maven for Teams

Reimbursement

Get your company to pay

Everything L&D needs: email template, receipts, and certificate of completion.

Get reimbursed

Team discount

Learn with your teammates

Save 20%+ when 2 or more teammates enroll in the same cohort.

Save 20%+ with a team

Private cohort

Run a cohort for your org

A dedicated cohort with a custom schedule and curriculum, tailored to your team.

Book a private cohort

$449

USD

Sep 23
·

1–4pm EDT

Enroll