Ex-Canva Growth PM | Founder, GrowthPad

Most teams don’t have a shortage of growth ideas. They have a prioritization problem.
There are always more channels to test, onboarding flows to improve, pricing experiments to run, retention issues to fix, and AI tools to try. The hard part is knowing which problem actually matters most right now.
That’s where growth teams often lose momentum: too many initiatives, unclear ownership, weak prioritization, and experiments that aren’t tied to the real constraint in the business.
This workshop gives you a practical system for cutting through that noise.
You’ll bring your actual product or company, map your growth engine across acquisition, activation, retention and monetization, identify the biggest constraint holding back growth, and turn it into a prioritized execution plan.
You won’t leave with another folder of slides.
You’ll leave with a clear growth diagnosis, prioritized experiment backlog, key metrics, and a 90-day roadmap your team can actually execute.
Go from scattered growth ideas to a clear diagnosis, prioritized opportunities, and a 90-day growth plan your team can execute.
Map acquisition, activation, retention, and monetization
Identify where users or revenue are leaking
Separate symptoms from the actual growth problem
Identify the bottleneck limiting growth right now
Determine which problem has the highest upside
Avoid wasting time on lower-impact initiatives
Define the outcomes that actually matter
Identify leading indicators that predict growth
Build a simple scorecard your team can review weekly
Turn scattered ideas into a structured backlog
Rank opportunities by impact, confidence, and effort
Decide what to work on now, next, and later
Turn opportunities into clear hypotheses
Define measurable success criteria
Design experiments that produce actionable learning
Select the highest-priority initiatives for the quarter
Sequence experiments around your biggest constraint
Leave with a clear execution plan your team can follow
Build a simple view of how your business grows across acquisition, activation, retention, and monetization. Map the core stages of your customer journey.Identify the metrics that matter at each stage
Diagnose what is actually holding the business back right now. Separate symptoms from root causes Identify the highest-leverage bottleneck. Decide which growth problem deserves attention first
Turn your strategy into a small set of numbers you can actually manage. Define your primary growth outcome. Choose the leading indicators that drive it. Create a weekly scorecard for tracking progress
Turn customer problems, data, and ideas into a focused growth backlog. Generate opportunities across acquisition, activation, retention, and monetization. Evaluate ideas on impact, confidence.
Convert your best opportunities into experiments that produce useful learning. Write clear growth hypotheses. Define success metrics before launching. Design tests that lead to actionable decisions.
Select your highest-priority initiatives. Sequence experiments around your biggest constraint. Define what your team should execute over the next 90 days.

Built subscription growth at Canva as ARR scaled past $3B+
Founders & Startup Leaders
Founders with traction who need to identify their biggest growth constraint.
Product & Growth Leaders
PMs and growth leaders responsible for improving acquisition, activation, retention, monetization, or expansion.
GTM & Revenue Leaders
GTM, marketing, and revenue leaders who want to turn scattered growth initiatives into a focused 90-day execution plan.
Come with an existing product, company, or growth challenge you can apply the frameworks to during the workshop.
You should understand how your business acquires, activates, retains, and monetizes customers, even if your data is imperfect.
Ideally, know a few key numbers such as traffic, conversion, retention, revenue, or customer growth. Estimates are completely fine.

Live sessions
Learn directly from Zain Abiddin in a real-time, interactive format.
3-hour live Growth Strategy Workshop
Work through your real growth challenges live and leave with a clear plan.
Growth Engine Mapping Template
Map acquisition, activation, retention, and monetization in one simple view.
Growth Constraint Diagnostic
Identify the single biggest bottleneck limiting your growth right now.
Growth Metrics Scorecard
Choose the key metrics and leading indicators your team should track weekly.
Prioritized Experiment Backlog
Turn scattered ideas into a ranked list of high-impact growth opportunities.
90-Day Growth Roadmap
Build a focused execution plan for what your team should tackle next.
Live Q&A and Feedback
Get direct feedback on your growth strategy, priorities, and experiments.
Workshop Recording
Revisit the session and frameworks after the live workshop.
GrowthPad Growth OS Framework
Use a repeatable system for diagnosing, prioritizing, and executing growth.
Community of Founders & Growth Leaders
Learn alongside operators working through similar growth challenges.
Maven Guarantee
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Unlock sustainable growth with our Growth Strategy Workshop! 🚀
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Reimbursement
Get your company to pay
Everything L&D needs: email template, receipts, and certificate of completion.
Get reimbursedTeam discount
Learn with your teammates
Save 20%+ when 2 or more teammates enroll in the same cohort.
Save 20%+ with a teamPrivate cohort
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A dedicated cohort with a custom schedule and curriculum, tailored to your team.
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