AI Operating Model for Sales Teams
Sarah Farrar
Sales Leader, consultant and advisor
Build the system that makes AI work in your sales process
Most sales teams don't have an AI problem. They have a process problem, and AI is driving that faster than ever.
Adding tools to a fragmented sales process doesn't fix the fragmentation. It accelerates it. The teams that actually benefit from AI aren't the ones with the most tools. They're the ones who made deliberate decisions about what AI should touch, what it should assist, and what should stay fully human.
That's what this course is about.
AI Operating Model for Sales Teams is a four-session live cohort designed to help founders and small sales teams build a practical, sustainable AI operating model- from scratch, in four weeks.
You'll leave with more than ideas. You'll leave with a mapped process, a prioritized automation plan, a revenue quality scorecard for active deals, and a weekly operating rhythm your team can actually sustain.
This isn't a course about prompts or tools. It's about building the system underneath them.
What you’ll learn
Implement an AI strategy for your team that drives revenue without chaos, surveillance culture, or process bloat.
Know exactly where AI belongs in your process and where humans need to lead
Identify where your team is losing the most cognitive energy and what to address first
Know exactly which activities belong in each zone of the AI spectrum
Score your automation opportunities using a simple three-criteria filter and rank them by impact
Walk away with a first-step implementation plan for your top automations
Know which tools are worth evaluating for your setup — and which ones to ignore
Score active deals against four categories of early warning signals: urgency, fit, outcome clarity, and relationship health
Catch bad-fit customers before they drain your team's time and erode margins
Build a repeatable review habit — not just something you do when deals go sideways
Design a practical weekly cadence that integrates your automations without creating new overhead
Know what to measure in an AI-assisted sales processes, and which metrics to stop tracking
Leave with a 90-day implementation plan you can start immediately
Learn directly from Sarah
Sarah Farrar
Operationalizing sales for small teams
Who this course is for
Founder-led sales teams ready to scale
Small sales teams looking to maximize their efforts
Independent sellers hoping to grow their book of business with automations
What's included
Live sessions
Learn directly from Sarah Farrar in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.
Course syllabus
4 live sessions • 16 lessons
Week 1
Session 1 — Audit: Where Is Your Revenue Energy Going
Jul
8
Session 1
Week 2
Session 2: Build the Automation Layer
Jul
15
Session 2
Schedule
Live sessions
1 hr / week
Wed, Jul 8
8:00 PM—9:00 PM (UTC)
Wed, Jul 15
8:00 PM—9:00 PM (UTC)
Wed, Jul 22
8:00 PM—9:00 PM (UTC)
Wed, Jul 29
8:00 PM—9:00 PM (UTC)
Projects
1 hr / week
Sales process evaluation work outside of class times
Frequently asked questions
Maven for Teams
Reimbursement
Get your company to pay
Everything L&D needs: email template, receipts, and certificate of completion.
Get reimbursedTeam discount
Learn with your teammates
Save 20%+ when 2 or more teammates enroll in the same cohort.
Save 20%+ with a teamPrivate cohort
Run a cohort for your org
A dedicated cohort with a custom schedule and curriculum, tailored to your team.
Book a private cohort$499
USD