How to Cultivate Empathy at Scale
Hosted by Meghan Wenzel
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What you'll learn
Build a culture of user empathy and problem solving
Ground day-to-day decisions in user needs and opportunities
Foster cross functional collaboration and connection
Why this topic matters
You'll learn from
Meghan Wenzel
Staff UX Researcher at Lyft
Meghan is currently a Staff UX Researcher at Lyft working on their B2B rideshare products and newly launched Media division.
She's increased the value, scope, and impact of research across Fortune 500 and mid-stage startups. She established a cross-functional contextual inquiry research program at ADP to deeply understand users' needs and contexts to directly shape product strategy and break down internal silos.
She also established and grew the research practices at three mid-stage startups. Through trial by fire, she learned how to gain leadership and stakeholder buy-in, how to introduce and grow research and it's influence within a company, and how to prioritize effectively to demonstrate clear impact.
She's helped organizations understand the value of research and develop a strategic mindset, and she can help you plan more ambitious research and get richer insights.