Speak CFO: How to win executive trust
Hosted by Elena Luneva
What you'll learn
Revenue Impact Modeling
Transform vague product benefits into specific revenue projections using conversion funnels and unit economics.
Business Case Architecture
Build compelling 3-horizon investment proposals executives approve
Financial Translation Skills
Convert product metrics into the universal business language - finance
Executive Presentation Framework
Shift from defending development requests to proposing strategic investments with clear value propositions.
Why this topic matters
Product managers struggle to get executive buy-in because they speak "customer" while executives think in "finance." This creates an invisible ceiling limiting PM career growth and product impact. Understanding financial modeling transforms you from feature-focused to business-focused. Earn executive trust and unlock senior opportunities.
You'll learn from
Elena Luneva
Elena Luneva is a CPO, Advisor, 4000+ students taught
Former:
CPO / GM Braintrust
GM Nextdoor
CPO Nuna
VP Product, LiquidSpace
Sr. PM OpenTable
Sr. PM BlackRock
Taught thousands of executive and product students at Reforge, FirstRound, Berkeley, Sidebar, Enrich, Supra, AI Collective, Industry, PLS
Previously at
Go deeper with a course
Develop CPO-Level Skills
Elena Luneva
CPO & Advisor, Former CPO Braintrust, Nuna, GM Nextdoor, VP LiquidSpace
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