How to Know If LinkedIn Paid Will Generate Better Leads
Hosted by Lauren Loreto and Molly Godfrey
Wed, Jul 15, 2026
4:00 PM UTC (30 minutes)
Virtual (Zoom)
Free to join
Go deeper with a course


Wed, Jul 15, 2026
4:00 PM UTC (30 minutes)
Virtual (Zoom)
Free to join
Go deeper with a course


What you'll learn
The signs that your business may be ready for LinkedIn Paid
What foundations should already be in place before investing
Key pieces to plan for before launching into LinkedIn paid
Why this topic matters
You'll learn from
Lauren Loreto
Brand Strategist, Organic + Paid Media
w/ more than 10+ years of experience across paid media, brand strategy & digital marketing, Lauren brings both corporate-level expertise & founder-led perspective to the work she does today as the founder of Brand Good Time.
Over the past 3+ years, she has intentionally grown her own founder brand using LinkedIn, leveraging both organic content & paid strategy to build audience trust & attract leads
She also runs a paid Substack where she teaches about visibility, personal branding, content strategy, and modern marketing
Lauren has extensive experience overseeing paid media strategy for brands managing significant monthly ad spend ($100k+/mo), giving her a deep understanding of what actually works across visibility, lead generation, and conversion.
Molly Godfrey
24k on LinkedIn, LinkedIn Visibility Strategist, Lead Generation Expert.
Molly is an Organic Growth & LinkedIn strategy evangelist.
She successfully scaled her first online business in the personal growth & coaching space to multiple six figures and has reached millions of readers - all from the power of writing online.
Now she works 1:1 with founders and leaders to help them breakthrough their visibility blocks and turn their LinkedIn presence into an effective business development and audience growth tool - through the power of quality thought leadership content,
Her clients consistently receive new inbound inquiries and industry opportunities as a result of her work.
Previously at