Jared has seen a few things in his 49 years of experience. He’s been in this industry since the dawn of personal computing. He has witnessed how teams succeed at delivering innovative technologies by using a problem-first approach, while many other teams fail because they start with a shiny capability, plug it into a product, and hope users figure out what to do with it.

In this Lightning Lesson, Jared will explore how AI can quietly erode user trust and what it takes to accurately measure that impact. Discover how successful UX leaders identify trust degradation early, avoid false signals, and rebuild the confidence their companies depend on.