Free Lesson

Audit Your B2B Website Copy with AI in 30 Minutes

Part of The AI-Powered Professional

30 min
Jul 16, 2026 2:00 PM
Virtual (Zoom)

In this video

What you'll learn

See a Hero section rewritten

Watch a hero go from company-speak to buyer-first, and learn the three questions every hero has to answer.

Audit your homepage live with Claude

Watch a real AI audit catch what makes buyers bounce, and learn the exact prompts to run the same check on your site.

Know what proof enterprise buyers look for

Learn which kinds of proof build trust with serious buyers, and where to place them on your site so they get seen.

Why this topic matters

Too many B2B websites talk about themselves. Buyers don't care. They're scanning for whether you understand their problem, and they decide in seconds. AI tools make it easy to see your copy the way a skeptical buyer does, catch what's pushing them away, and fix it. In this lesson you'll learn a repeatable way to audit and rewrite your website copy so it gets you taken seriously.

You'll learn from

Shira Abel

Shira Abel

CEO, Hunter & Bard. Ex-UC Berkeley lecturer. B2B marketing strategist & speaker.

Previously at

UC Berkeley
Hunter & Bard
AlchemistAccelerator
Folloze
500
See all products from Shira