Build Strategic Influence as a UX researcher
Hosted by Ruby Pryor
What you'll learn
A framework for UX research impact
Understand the four levels of impact that UX research creates inside organisations.
Communication to executives vs working teams
Learn how to shift from detailed discussions to high-level, outcome-focused messaging when speaking with senior leaders.
Key metrics that demonstrate your impact
A framework for understanding the types of metrics that show the impact of UX research.
Why this topic matters
Understanding strategic influence helps UX researchers shift from reporting insights to shaping decisions. You’ll learn how to communicate impact, win stakeholder buy-in, and position yourself as a trusted advisor. This lesson gives you tools to grow your influence and career opportunities.
You'll learn from
Ruby Pryor
Founder at Rex
I've been working in Design and Customer Experience for a decade across Australia and Asia.
My experience includes working for Boston Consulting Group, Grab and Nous Group. Outside of work, I have spoken at 10 UX conferences in 7 countries, appeared on multiple podcasts and been interviewed on Channel News Asia. I have taught design and UX research content to learners from 6 continents.
Previously at
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