Will Leatherman
Free Lesson

Build Your AI Marketing Team in Claude Cowork

45 min
Sep 15, 2026 12:00 PM

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What you'll learn

Build a working AI analyst, live

Empty folder to a real Monday report it writes on a schedule, built with you in the session.

The one job per agent rule

Why your first agent disappointed you, and how one annotated example teaches each role your voice.

The guardrails and the approval line

Make an agent fail loudly, drawn from a real 6-week silent failure. Then set what runs without you.

Why this topic matters

Every big tutorial on this topic shows a demo. This is the live system that runs a real agency's Monday, shown running, then rebuilt from scratch in front of you. You build the analyst with us, and the researcher, writer, and campaign runner ship to you as finished files.

You'll learn from

Will Leatherman

Will Leatherman

Founder at Catalyst Content, building content systems for B2B GTM teams

AirOps
Relay.app
a16z
Instantly.ai
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