Free Lesson
Build an AI Prospecting Workflow
30 min
Oct 22, 2026 10:00 AM
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What you'll learn
Find Buyer Signals That Matter
Use AI to research target accounts and uncover meaningful business signals that create reasons to engage.
Turn Signals into Commercial Hypotheses
Apply the 5-Point Relevance Check to connect buyer signals with potential business challenges.
Create More Relevant Outreach with AI
Turn AI-assisted research and buyer hypotheses into personalised messages that earn attention.
Build a Repeatable AI Prospecting Workflow
Connect account research, buyer hypotheses and outreach into a repeatable AI-assisted prospecting process.
Why this topic matters
AI can write a cold email in seconds. But without the right context and sales judgment, it often produces irrelevant outreach.
In this live lesson, discover how to use AI to uncover meaningful buyer signals, develop commercial hypotheses, and create messages worth responding to. See how these steps connect into a repeatable AI prospecting workflow you can apply to your own accounts.
