Promotion to CPO: What Great Looks Like

Hosted by Elena Luneva, Yue Zhao, Ezinne Udezue, and Phil Farhi

Thu, Jan 22, 2026

7:00 PM UTC (45 minutes)

Virtual (Zoom)

Free to join

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AI Powered Executive Communication
Elena Luneva
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What you'll learn

What Great Looks Like

Learn from exceptional CPOs who have been there and now share the behind-the-scenes.

Executive Communication That Gets You Promoted

Learn how CPOs turn messy work into exec-ready narratives: bets, tradeoffs, and outcomes tailored to each audience.

Your Promotion Story: Impact, Scope, and Leverage

Translate your work into a crisp impact story, metrics, and decisions that travel when you’re not in the room

2026 Predictions

Get a glimpse into what top operators think is next.

Why this topic matters

Across Product Leaders, I surveyed in 2025 71% said: (1) “I don’t have clarity on what great looks like at the next level.” (2) “I struggle to communicate my impact so leadership hears it.” (3) “My manager doesn’t see me as next-level ready yet.” This panel gives you the bar, the language, and what it takes to be a great CPO. Plus predictions that shape 2026.

You'll learn from

Elena Luneva

Elena Luneva is a CPO, Advisor, 4000+ students

Hi, I’m Elena Luneva. I operate at the intersection of people, craft, and business. I help product leaders, founders, and GTM operators sharpen the business side of product, so they can drive growth, influence outcomes, and lead with confidence.

Over the past 20 years, I’ve scaled product and GTM teams as an executive at Braintrust, Nextdoor, LiquidSpace, OpenTable, and BlackRock. I’ve built marketplaces, AI-native platforms, and B2B SaaS products from zero to scale. Today, I advise founders, coach product executives, and teach product managers how to grow their business skills such as GTM, Financial Acumen and Executive presence, effectively. Although I have an MBA and CS degree, I do not think you need either to thrive in the future reshaped by AI. What I do think you need is the curiosity to learn.


Former:

CPO / GM Braintrust

GM Nextdoor

CPO Nuna

VP Product, LiquidSpace

Sr. PM OpenTable

Sr. PM BlackRock


Taught thousands of executives through courses, executive coaching, corporate training, and at Reforge, FirstRound, Berkeley, Sidebar, Enrich, Supra, AI Collective, Industry, PLS

Yue Zhao

Chief Product Officer, Executive Coach, Author, Ex-Meta, Thumbtack, McKinsey

In just 10 years, Yue ascended the ranks from Product Manager to Chief Product Officer at top Silicon Valley companies like Thumbtack, Meta, and Instagram. Since 2016, Yue has coached hundreds of senior leaders to gain visibility, influence executive decisions, and drive impact in ambiguous, high-stakes environments. She is the author of The Uncommon Executive: Breakthrough to the C-suite as a Minority.

Yue teaches an extremely popular course, Master Executive Presence & Communication with AI, that starts Dec 1st.

Her biggest learning? It's a skill to get noticed and gain influence, not hope and luck. Enroll today to transform your leadership potential from a “workhorse” to a “racehorse” in your organization. 

Yue has taught at Reforge and Maven. She has an MBA from Harvard Business School and B.S. in Biomedical Engineering from the University of California, Berkeley. experiments across every area of the funnel, and made a million mistakes.


My work has been featured on OpenView, Growth Hackers, Productled.com, Product-led Growth Collective , HubSpot, and Mixpanel.


I find the process of growing a company is incredibly fulfilling. From learning about the levers and channels, understanding the customers and their jobs-to-be-done, delivering value in creative ways, and removing friction points along the journey.


But my real passion is helping people around me get better. I get incredible fulfillment teaching systems and frameworks to help others succeed in growth.


So in June 2021, I decided to make a big change. I left my full-time job as head of growth to build my own solopreneur business - Delivering Value.


Now I spend my days coaching heads of growth, advising product-led SaaS teams, and making digital products for the growth community. I’ve basically created my dream job. Helping others give me energy.

Ezinne Udezue

CPO, Speaker, Author, Board Director

A multi-disciplined business leader and general manager with a unique balance of creative, technical and management experience. Extensive, hands-on experience in new product development for consumer and platform products. I’ve created and supported some amazing entrepreneurial /intrapreneurial ventures and built/mentored great teams along the way.

Industries I’ve built for /created value in: e-commerce, media, advertising, telecom, messaging. With B2B, B2C and B2B2C solutions.


Product Mind, WP Engine, BazaarVoice, Time Inc., Discovery, T-Mobile

Phil Farhi

CPO, Advisor

Phil has held product leadership roles at companies ranging from small startups to large-scale tech companies, focused on launching new marketplaces and ecosystems.


Lyft, Pinterest, Thumbtack, Youtube, Google

Previously at

Nextdoor
OpenTable
WP Engine
Thumbtack
Meta

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