Free Lesson
The Media Leader's Job in the AI Moment: How to Meet It
60 min
Sep 30, 2026 12:00 PM
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What you'll learn
Your AI strategy needs to go beyond "how much $ can AI save"
Giving staff AI tools and hoping fo savings isn't a strategy. We'll see AI strategies that increase revenue and empower.
Basic AI gets basic results - AI agents advance companies
Companies like Netflix and Amazon are deploying AI agents to help staff. We'll look at what they are - how to use them.
AI pilots you can launch to transform your business
AI pilots you can try right now that have already proven to be, revenue increasing and employee enhancing use cases.
Why this topic matters
Most media leaders are being asked to make decisions about AI they have never used themselves, for teams that are already anxious about it. This session covers the real AI use cases transforming media businesses: where the real opportunity sits, sequencing the first moves, and giving your organisation a path it will actually follow.
