What AI Sees in Your Customer Reviews (That You're Missing)

Hosted by Abi Awomosu

Wed, Feb 11, 2026

5:00 PM UTC (45 minutes)

Virtual (Zoom)

Free to join

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The Billion Person Focus Group® - Find the Truths Traditional Research Misses

Abi Awomosu

View syllabus

Wed, Feb 11, 2026

5:00 PM UTC (45 minutes)

Virtual (Zoom)

Free to join

Invite your network

Go deeper with a course

The Billion Person Focus Group® - Find the Truths Traditional Research Misses

Abi Awomosu

View syllabus

What you'll learn

See what you're overlooking in data you already have

Understand why reading reviews isn't analysis—and how AI surfaces patterns invisible to human scanning of the same data.

Find the strategic signal hiding in plain sight

Learn how complaints reveal unmet needs, praise reveals positioning, and comparisons reveal competitive vulnerability

Build an insight engine from existing reviews

Walk away with a method for transforming review data into product strategy, messaging, and competitive intelligence.

Why this topic matters

You have loads of reviews, feedback or testimonials —yours and your competitors'. You've noticed patterns, but human reading misses the bigger picture. AI sees what’s really there: consistent complaints, unexpected praise, and hidden opportunities. This session will show you how to uncover the insights and value hidden in your reviews. Stop seeing trees and start seeing the forest.

You'll learn from

Abi Awomosu

AI Research Leader • Ex-Uber, Meta • Bestselling Author of 'How Not to Use AI'

Why trust me?

For 20 years, I led insights, cultural intelligence, and data strategy across big tech firms like Meta, Uber, Apple, and award-winning agencies serving Fortune 100 clients.

When generative AI emerged, I didn't see a productivity tool. I saw a listening partner—one that could surface patterns humans struggle to see at scale.

I founded Data, Art & Soul to build the research system I always wished existed. This masterclass transfers that capability to you.

I've mentored 500+ startups across Google for Startups, Techstars, and All Tech Is Human. And I wrote the Amazon bestseller 'How Not to Use AI: 50 Contrarian Principles for the Imagination Age.'

Previously at

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