Free Lesson
How to Evaluate ROI for Your AI Product
30 min
Oct 21, 2026 12:00 PM
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What you'll learn
Connect AI value to commercial returns
Identify how adoption, willingness to pay, or operational improvements translate into incremental revenue or savings.
Evaluate costs, ROI, and payback
Account for implementation investment, ongoing AI costs, and the timing of expected returns.
Identify what could change the investment decision
Compare scenarios and identify which assumptions need validation before committing further.
Why this topic matters
You’ve identified an AI opportunity. Now leadership wants to know: what’s the ROI?
Customer interest doesn’t answer that question. Neither does the hours AI could save.
You need to explain how the capability changes revenue or costs, what it takes to implement and operate, and when the return becomes visible.
We’ll work through an AI investment to make those assumptions explicit - identify what must be true for the investment to pay off.
