Personal Branding for High-Performing Leaders
Natalie Riso
Head of Startups and Partnerships @ Rho
You've done the work. Now make sure the right people know.
High-performing leaders don't struggle with results. They struggle with visibility. You know what you've built, what you've learned, and where you're going. But outside your immediate network, nobody else does.
The advice you've tried hasn't helped. Posting company updates gets twelve likes from colleagues. Sharing industry reports with generic commentary disappears. Hiring a ghostwriter makes you sound like a press release. And the deals, partnerships, and opportunities going to someone else aren't going to someone better. They're going to someone more visible.
This workshop is built for leaders who are serious about closing that gap. In one day, you'll build the core parts of your personal brand to work backwards from who you actually need to reach. You'll leave with a sharp positioning, a bio that converts, and a 90-day content plan tied to outcomes that matter.
Workshop agenda
- 11:30AM EDT
Kickoff - What are you actually trying to accomplish?
Who are the three specific people I need to be on the radar of in the next 90 days, and do they know I exist? We'll build your target audience map + single positioning statement.
- 1:00PM EDT
What does your working bio actually say about you?
What's the critical parts of your story to highlight, and how is it different than your current bio? We'll build a refreshed (or new!) working bio to use across LinkedIn + other platforms.
- 3:00PM EDT
What are you testing in the next 90 days?
We'll build out your first 90 days with a new personal brand strategy. Based on your goals, we'll identify a few posts to make per week to get your personal brand on the right track.
- 4:00PM EDT
When do you need help, and what kind?
We'll dive into AI tools and resources to help you manage your personal brand as efficiently as you manage the rest of your demanding schedule.
Learn directly from Natalie
Natalie Riso
Natalie Riso has taught personal branding at a16z, 500 Global VC, and more.
Who this workshop is for
The Founder - Seed to Series A founder who's raising or about to. Credible in the room, invisible online. Needs investors and talent.
The Revenue Leader - VP or Director closing partnerships and building pipeline. Their brand should be doing pre-sales work.
The Operator in Transition - Senior leader stepping into a bigger role or advisory work. Needs their brand to reflect where they're going.
What's included
Live sessions
Learn directly from Natalie Riso in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.
Frequently asked questions
$500
USD