2-Day Intensive AEO Course
George Chasiotis
Founder at Minuttia | GrowthWaves
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The only 2-day intensive that teaches you how to win in AI search.
AI search engines like ChatGPT, Perplexity, and Google's AI Overviews are changing how people find information—and most brands aren't ready.
This 2-day intensive gives you the full picture: from the state of AEO today, to the exact tactics, tools, and templates you need to start showing up in AI results.
Whether you're an in-house marketer, freelancer, or AEO professional, you'll leave with a complete playbook and access to proprietary tools built specifically for this new era of search.
What you’ll learn
By the end of this course, you will be able to:
Understand the current AEO landscape and how AI search differs from traditional SEO.
Learn how to build a full AEO strategy, from content optimization to crawl efficiency and brand mentions.
Create key AEO assets like an AI section, AI Context Page, and Fan-Out FAQs.
Use Minuttia’s proprietary tools and templates to support different parts of the process.
Identify and close perception gaps in AI search results.
Track and measure AEO performance with the right metrics and tools.
Learn directly from George
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George Chasiotis
George Chasiotis helps B2B companies grow through content, advice, and products.
Who this course is for
In-house marketers who’re “pushed” for AI search results
Freelancers who want to understand how to win in AI search
AEO professionals who want access to tools and templates
What's included
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Live sessions
Learn directly from George Chasiotis in a real-time, interactive format.
Brand Setup Assistant (Digital Product)
A tools that help you research and set up brand profiles for your projects.
Keyword to Prompt Generator (Digital Product)
A practical tool that turns target keywords into AI search prompts you can work from.
Content Brief Template (Google Docs)
A ready-to-use template for creating structured AEO content briefs.
Content Instructions Prompt (Google Docs)
A prompt designed to help you generate clear writing instructions for content production.
Content Outline Prompt (Google Docs)
A prompt that helps you build strong, logical outlines for AEO-focused content.
Scalable Opportunities Prompt (Google Docs)
A prompt for identifying scalable content opportunities.
AI Context Page Prompt (Google Docs)
A prompt to help you create an AI Context Page aligned with your brand and services.
Keyword Universe Template (Google Sheets)
A spreadsheet template for organizing and prioritizing your keyword universe.
6-Month Free Access to GrowthWaves (Digital Product)
Free access to GrowthWaves for six months, with ongoing insights and resources.
AEO Certification (PDF and LinkedIn)
A certification you can showcase as a PDF and add to your LinkedIn profile.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.
Course syllabus
2 live sessions • 23 lessons
Week 1
May
21
AEO Course - Session 1
The Landscape
State of AEO
The Three Lies
The Relationship Between SEO and AEO — The Basics
How to Dominate AI Search — Beyond the Basics
FAQs
1st Day Closing Remarks
May
22
AEO Course - Session 2
Metrics to Track
Tools to Use
FAQs
Free Resources
2nd Day Closing Remarks
Schedule
Live sessions
6 hrs
A live, online cohort-based course delivered on Zoom. Each day includes two sessions with a short break in between, plus live Q&A throughout.
Thu, May 21
3:00 PM—6:00 PM (UTC)
Fri, May 22
3:00 PM—6:00 PM (UTC)
Frequently asked questions
$499
USD