Build Your AI Team: A 4-Hour Workshop
Natalie Lambert
AI Entrepreneur & Advisor | Ex-Google
Stop prompting. Start delegating. Build a team that delivers.
A hands-on workshop where you build 3 Tasks and 3 Roles — the building blocks of your AI team.
Most people use AI like a faster search engine. They open a chat, type a prompt, edit the output, and repeat the whole thing tomorrow. That's not a team — that's a faster way to stay in the same loop.
This workshop teaches a three-tier framework: Role, Task, Team. A Role defines who your AI teammate is. A Task equips them with how to do a specific job consistently — every time, without re-explaining. A Team connects them into a workflow that runs on your terms. You'll build all the way through it and leave with the foundation of a functioning AI team built on your actual work.
Claude, ChatGPT, Gemini, and Copilot each handle this differently — but the framework adapts to whatever you're working with.
Workshop agenda
- 11:00AM EDT
The AI team framework
The three-tier model — Role, Task, Team — and the repeatable system for building any teammate. Includes how the framework translates across ChatGPT, Claude, Gemini, and Copilot.
- 11:45AM EDT
Build your Tasks
Build three tasks: one for execution work, one for content and writing trained on your voice, and one scheduled Task that runs automatically on a cadence.
- 12:45PM EDT
Build your Roles
Build three Roles — a functional teammate like a campaign analyst or social media manager, and a perspective-based teammate like your target buyer or toughest critic.
- 1:45PM EDT
Build your Team
Wire your Roles and Tasks into a functioning Team. See how your teammates connect and how work moves from one to the next.
- 2:15PM EDT
Refine, test & troubleshoot
Run a real task through your team. Natalie reviews 3-4 live, coaches on what's working and what to sharpen, and covers common failure modes and how to fix them.
- 2:45PM EDT
Keep building + Q&A
Discussion on which teammates to hire next, which Tasks to build, and how to grow your team. Live Q&A on your specific workflows and use cases.
What you’ll learn
Walk away with a repeatable framework for building and growing your AI team.
Why every AI teammate needs both a Role and a Task — and how to build both on Claude, ChatGPT, Gemini, or Copilot
What connects teammates into a team where work moves from one to the next
What separates a functional teammate — a campaign analyst or blog manager — from a perspective-based one like a critic or target buyer
Why a Role without a Task is a job title without a playbook
The difference between a process-based, creator-based, and scheduled tasks — and when to use each
What makes a Task consistent enough that output is ready to use, not just ready to edit
What breaks when you wire teammates together — and how to fix it before it slows you down
What a tested, functioning AI team looks like versus one that just looks good in isolation
Learn directly from Natalie
Natalie Lambert
AI Entrepreneur & Speaker, Former Applied AI for Marketing at Google, 2x B2B CMO
Who this workshop is for
Marketers already using AI daily who feel like they're still doing most of the work — and want to finally delegate, not just prompt.
Marketing managers, content leads, and campaign managers who handle high-volume recurring work that AI could be doing for them.
Professionals ready to skip the AI basics and go straight to building custom tools trained on their actual workflows and brand.
What's included
Live sessions
Learn directly from Natalie Lambert in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.
Frequently asked questions
$299
USD