NO MAGIC BUTTON: Gen AI Foundations for Creative Professionals
Gabe Michael
AI Producer | Filmmaker | Educator
The production AI foundation built for working creatives.
The tools are moving faster than most creative professionals can keep up with. Every week there's a new model, a new workflow, a new capability that didn't exist the month before. And if you're working in production, at an agency, or building content at scale, the pressure to figure this out is real, but nobody's showing you how to actually use it in a professional context.
Most AI content online is either too basic to be useful or too technical to be practical. What's missing is a production-first perspective — someone who has built real workflows, shipped real work, and understands both the creative craft and the enterprise guardrails that matter when clients and budgets are on the line.
That's what this workshop is. In 90 minutes you'll get a clear, honest map of the Gen AI production landscape — the tools, the techniques, the workflows, and the legal and ethical considerations you need to know before you put AI in front of a client.
Walk away with clarity on where AI fits in your process, confidence to start using it the right way, and a framework you can bring back to your team immediately.
Workshop agenda
- 3:30PM EDT
Introduction & AI Philosophy
How to think about Gen AI in a professional production context
- 3:35PM EDT
How I Think About Creative AI
The four-tier framework
- 3:40PM EDT
Gen AI Fundamentals
Deep Dive into prompting, techniques and possibilities
- 4:00PM EDT
The AI Animation Workflow
How a full production pipeline comes together from script to final delivery
- 4:15PM EDT
Gen AI for Pre-Visualization
Using AI to concept, storyboard, and pitch before you shoot
- 4:25PM EDT
AI Sound
Voice, music, and sound design in a generative workflow
- 4:30PM EDT
Legal & Ethical Consideration
E&O insurance, SAG-AFTRA, rights management, and enterprise compliance
- 4:40PM EDT
What's Next
Where the tools are heading and how to stay ahead
- 4:45PM EDT
Q&A
Your turn to ask questions
Who this workshop is for
Creative Professional: Producer, CD, or strategist needing a credible AI framework they can apply — and language for client conversations.
Working Filmmaker: Filmmaker or content creator who wants to stay competitive and relevant without abandoning the craft that got them here.
Production Executive: EP or studio exec who needs enough AI fluency to lead smart conversations, evaluate vendors, and set policy.
What's included
Live sessions
Learn directly from Gabe Michael in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.
Frequently asked questions
$200
USD